Heritage Advocacy and GoUNESCO

Ajay Reddy

ajay@gounesco.com

14 October 2014

Make heritage fun!Make heritage fun!www.gounesco.com

GoUNESCO Travel ChallengesWorld heritage sites, intangible cultural heritage

2012India Challenge

2013The Epic Challenge

2014Culture Challenge

Germany Challenge

South Africa Challenge

1800 articles (proofs)

10,000 photographs

615 WHS + ICH

GoUNESCO Campus Ambassadors6 months, fun tasks and a global connect

400 students

40 countries

Ages – 18 to 24

#gounescoselfie

#myunescotrip

WHS Movies

Hometown culture

Go Heritage RunsActive experience at heritage sites

"There is no better way to experience a place than to run it. You get to

experience the deep crevices of an area, the senses beyond the visual,

something you would never do if you didn't run.“

Tawnya MacNeil, Runner's World Challenger

Series of runs – consistent experience

Fun runs, not races!

Close to major cities

Local flavor

Scenic routes

For everyone in the family

Excellent quality, holistic experience

Thank you!