Communicating Professionally and Effectively Using Social Media Tools

Les Go Social Media Marketing & TrainingFor individual or small group training visit

http://LesGo4it.com/Call (734) 469-0460

Or e-mail Leslie@lesgo4it.com

2015 Women of Color Task Force 33rd Annual Career ConferenceTools for the Journey: Self-Awareness, Confidence, and Respect

Introductions

•What’s your name?

•What are your expectations today?

What is Social Media?

Just Online!

Community CommunicationCONTENT

PROFILE

POST

LIKE

COMMENT

HASHTAGS

SHARE

PAGES

FOLLOW

CONNECTION

VS. FRIEND

Before you connect with your community,

Take the following steps:

Know exactly what you want professionally and personally

Follow a few people and organizations

After your profile is set, begin sharing resources that will add value to the people

connected to you.

Accuracy

Grammar

Spelling

Respect

Verify All Deaths

Check relevance

Give credit where credit is due

Be Tasteful

Remember your audience

Respect others

Avoid religious jokes

Avoid jokes that divide

Use humor that is inclusive

Be ready to clarify

Understand some people won’t get it. Ever.

If you want to increase the exposure of your information, make it easy on your followers

CATS Connect with two to

three people from each position you have held.

Connect with 5-10 people from your organization.

Connect with 5-10 people that are from organizations or causes you support.

Add a couple each week.

LIONS If you have your

activity hidden to connections, unhide your activity

Connect with all the “friendlies” that you have worked with

Connect with people across departments in your organization.

Import your email directory.

Look for virtual of extensions of the organizations you belong to in the “real world”

If you join a group and it is not active enough, too active, or not what you thought …LEAVE. It is better to leave than to just be a fly on the wall for years on end.

If you are a lion, you might want to change your digest of notifications to be emailed to you weekly instead of daily or real time.

Presented by Leslie McGraw of Les Go Social MM&T

For individual or small group training visit

http://LesGo4it.com/

Call (734) 469-0460

Or e-mail Leslie@lesgo4it.com

2015 Women of Color Task Force 33rd Annual Career ConferenceTools for the Journey: Self-Awareness, Confidence, and Respect