Basic Search Engine Optimization tutorial

Search Engine Optimization

ON Page Optimization

OFF Page Optimization

Social Media Optimization

ON Page Optimization

URL Structure 100 Characters

Hyphens to separate words

Hyphens to separate words

Lower case letters Use

Stop Words

-

a,b,c

&,@,#,(,>

ON Page Optimization

Header Tags in SEO

H1 Tag Search Engine More Weight

Should be Top of the Page Content

Help what Page About Reader

H2,H3, H4,H5,H6…. User For Meta Keywords

ON Page Optimization

Alt Tag (Image)

Avoid Stuffing Keywords

Alt attribute is for search engine crawler Use the Null Alt attribute for Spacer Images or Decorative Images

125 Characters

ON Page Optimization

Site speed Test 4 Sec Maximum

Reduced Speed our website Following Tools

http://tools.pingdom.com/fpt/

http://www.webpagetest.org/

http://gtmetrix.com/

ON Page Optimization

Meta Title tag 50 – 60 Characters

Relevancy, Browsing, Search Engine Results Pages

http://moz.com/learn/seo/title-tag

Title Display Tool

ON Page Optimization

Meta Description tag 150-160 Characters

User click-through from SERPs

http://www.seocentro.com/tools/search-engines/metatag-analyzer.html

Description display Tool

OFF Page Optimization

Search Engine Submission

http://www.submitexpress.com/free-submission.html

Google, Bing, Yahoo, Ask, AOL

EX Site :

Search engines Robots automatically Crawling each page through web

URL ,Title

OFF Page Optimization

Directory Submission

Getting more Traffic flow to your websites and Improve the search engine crawling

Target specific keywords or key phrases using directory submissions

Is to create back links to a website

Submit Search Engine Friendliness web directories

URL ,Title,Description,keywords

OFF Page Optimization

Social Bookmarking URL ,Title,Description,keywords

It’s a great traffic-boosting search engine optimization strategy because it’s easy, effective and trendy

I want to share some useful tip SEO link building campaign

Before submission, try to create full profile with your image and company URL

Tagging is very important to improve your submission crawling rate

Submit High Page Rank Submission get More Traffic

OFF Page Optimization

Article

Article submission is the way to promote your website and link that produces real results

URL ,Title, Unique Description

Use full article Rewrites tools

http://plagiarisma.net/spinner.php

http://smallseotools.com/article-rewriter/

https://spinbot.com/

OFF Page Optimization

Blog Creation Blogger (Google) ,Blog (word press)

Publish Regularly

Use Long-Tail Keywords

Encourage Comments

Do Your Keyword Research

Create URL this structure

http://www.sparkinfosys.blogspot.in (G)

http://www.sparkinfosys.com/blog (W)

Social Media Optimization

Face book Friends,Likes,Share,Groups, Comments

Normal Account Create Page

https://www.facebook.com/sparkinfosys

Like

Brand Name

Share Comments

( No. Of Likes, Followers )

Friends

Followers

Social Media Optimization

Twitter No .of Tweets

https://twitter.com/sparkinfosys

Followers Following

Useful for URL Structure This Type

Brand Name

No .of ReTweets

Participation Treading Concepts

Followers

Social Media Optimization

Google+

Normal Account Create Page

Friends,+,Share,Groups,

Comments

https://plus.google.com/+SparkInfosys

( Customers, Have you in Circles )

Have you in Circles

+’s Share Comments

Brand Name

Social Media Optimization

Pint rest

http://www.pinterest.com/sparkinfosys/

Friends,Pins,Followers,boards

Boards Useful for URL Structure This Type

Pins Share Like

Brand Name

Create No. Of our products

Back Link Tool www.ahrefs.com

http://www.prchecker.info/check_page_rank.php

Google Page Rank Check Tool

http://www.alexa.com/ Web Site Traffic Tool

http://www.google.co.in/analytics/

Web site Page’s Visibility

Evolution of our product

https://www.google.com/webmasters/tools/‎

(Traffic)

(Crawling)

SEO Basic Sites

http://moz.com/beginners-guide-to-seo

http://www.seobook.com/blog

http://www.webconfs.com/seo-tutorial/

http://www.seochat.com/