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game concept for entrepreneurial education
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© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 1
Planning game project SSB VAL-U
Project to support entrepreneurship and socioeconomic development via (serious/planning) games
Development / adaption Deployment / roll out Evaluation
Prof. Ulrich Holzbaur Aalen University Central University of Technology, Bloemfontein Steinbeis Transfer Centre for Applied Management, Aalen
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 2
Planning game project SSB VAL-U
Research questions: How can games support entrepreneurship? How can games support Sustainable Development? How can you develop and deploy a game for a special purpose? Special research on:
Experiential methods Education for SD Experience and culture Games for ESD
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 3
Gamesteaching and experiment
planning game, management game,simulation gameserious games wargames
Model of the real world Simulation & Decision Controlled experiment
Next, let us lower the sales figures and measure his stress symptoms
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 4
Planning Games
Planning Game
Initial Conditions = Starting Position
Decisions to be made
Dynamics = Rule
Conceptual Basis
Dynamics and decision
Didactics/ pedagogy
Planning game is more than hard + soft – ware
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 5
Planning games
Role based games Instructions based games Board-based and other haptic games Computer based games
Facts SelfProblem solving
Your role is ... You are ....You are responsible for ...You will be evaluated ...You may ...
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 6
Planning Games
Wargames and strategic games The Settlers of Catan, Check, …..
Economic Simulation Games with graphic visualization Beer, Zoo Tycoon, …
Number-Based Economic Simulation Games TOPSIM, FondManager, ….
Internet Based Games MARGA, TOPSIM, StockMarketTraining
Management Simulations Project management, in-basket
Paper and Board Simulation Factory, MicroEcoNomy
Haptic games and simulation MicroEcoNomy, SSB, Leonardo-bridge. LEGO-tower
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 7
Games forSustainable Development
Sustainable Development in a global context (Rio+10) Economy Environment Social
Sustainable Development Economic aspect
Creating value(s) Short term vs. long term
Social + environmental aspects Stakeholders Holistic thinking
Sustainable development Continuity Risk Impact
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 8
Öko² - oeko2Game for Sustainable Development
Board based concept 1997 - 2001 Computer/ web based implementation 1992 - 2004 Implementation with NWU Serious Games Group 2014 - 2016
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 9
educational games for entrepreneurship
Entrepreurship education University and school:
Special course within the curriculum Embedded method within courses on special subjects
Support for Startups and future entrepreneurs Facts, methods, skills Motivation
Basic skills for the unemployed Evaluation of
Future entrepreneurs Attitude, skills and knowledge
Business plans Feasibilty, Risk, Strategy
Acquisition, motivation and training for future entrepreneurs
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 10
Planning games match entrepreneurship skills
Planning games provide an optimal match for the competences needed by entrepreneurs:
Give the potential entrepreneur the Facts and Knowledge Problem solving competence Social Competence and Intercultural Competence Personal Competence and self-esteem Ethical Competence
which are needed to Plan: start a company and make the right decisions Communicate: get the money, personnell and customers Manage: run the company Control the operations and establish the management systems Decide optimally in routine and critical situations
Business Simulations allow to identify misplanning and risks
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 11
Steps in game development
Purpose and Didactics Conditions for use, level, skills Hardware/ software/ paper/ trainer Modeling of real world and training situation Design/ Software design / Paper layout Implementation Selection for the specific purpose Adaptation to the learning situation Preparation (didactics) Briefing Game Debriefing Evaluation
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 12
Modelling: real world and training
design and implementation
of planning game
modeling of the real world and of the training situation
use of planning game for education /training
real world knowledge model and
experiences
trainer/ coach
planning game (software, text, graphics)
real world model for training training model
real world
traineereal world experiences
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 13
SSB – project VAL-U educational game system
Joint project of Aalen University
(Concept: Prof. Holzbaur + 2 B-Theses + 10 Projects -> 3000 hrs) CUT Bloemfontein
(Ownership for ZA development and deploymentProf. Holzbaur as an extraordinary professor at faulty of management)
Open for partners and cooperation
Integrate Education for Entrepreneurship Sustainable Development / CSR
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 14
VAL-U
Entrepreneurship education
Based on the concept of value(s) Economic value Ethical values
Education for Entrepreneurship Corporate Social Responsibility
VALue + yoU You create values Your value(s)
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 15
VAL-U – entrepreneurship VALUES
value by action
entrepreneurial values:
strategy and society
valuing people and culture
creating value for the customer
adding monetary value
the concept of value creation
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 16
Levels
Level vaue aspect entrepreneurship contents
6 adding value to society Business plan development, forecast and research, bringing the plan to action
5 entrepreneurial values Sustainable development, corporate social responsibility, strategic planning, competition, entrepreneurship
4 valuing people and culture Project management, teamwork and leadership, networking, soft skills and culture
3 creating value for the market Marketing and sales, risk management, supply and demand, quality and research, stakeholders
2 adding monetary value Accounting, cost analysis, interest and taxes, investment and financing, funding
1 the concept of value creation Elementary economics: product prize and financial gain, procurement, production and sales
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 17
Levels
Level entrepreneurship contents basic training concept
6 Business plan development, forecast, research Business game - Board based game
5 Sustainable development, corporate social responsibility, strategic planning, competition
Albuchmühle – Role based game
4 Project management, teamwork and leadership Leonardo – haptic game Skills - board based game
3 Marketing and sales, risk management, supply and demand, quality and research, stakeholders
Micro Eco Nomy - Board based game
2 Accounting, cost analysis, financing, funding Bilancia - Board based game
1 Elementary economics: product prize and financial gain, procurement, production and sales
Micro Eco Nomy - Board based game
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 18
Levels
Level basic training concept
6 Business game - Board based game
5 Albuchmühle – Role based game
4 Leonardo, LegoTower - haptic action games
3 Micro Eco Nomy Market
2 Bilancia - Board based game
1 Micro Eco Nomy - Board based game
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 19
Level 1:Micro Eco Nomy
The game is based on the following materials:.
Board (company) one for each company Procurement (in-store) + production + sales (out-Store) + cash Markets: materials + products Bank
Money Firm accounts for each company Income statement and
game balance sheet for each company Materials that represent the production
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 20
Micro Eco Nomy
Board based game
Start: loan
Buy
money
Procurement Sales Production
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 21
Micro Eco Nomy
Produce
Sell
Pay interest plus fixed costs
money
Procurement Sales Production
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 22
Game board level 1
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 23
Board
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 24
Board
?
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 25
Micro Eco Nomy
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 26
Game board level 2:accounting
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 27
Level 4:Lego Tower
The planning game: LEGO tower Project management
Planning Estimation Implementation Controlling
Magic triad Height Resources and Staff Time
The project Adapt the Game Plan the Event Organise Evaluate the Event
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 28
Lego Towera planning game
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 29
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 30
Level 4:Leonardo Bridge
Integrate Engineering with Management skills
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 31
Level 4 + 5:management skills role based games
Number factory Players “produce” numbers Each player has different
Information Role and responsibility
Planning takes place on different levels: Production (to calculate the numbers) Organization (push-pull, R&D, ) Communication (rules, culture)
Albuchmühle Players plan the future for a mill Core aspects:
Marketing Environmental and risk management
Players have hidden agendas
Your role is ...
You are ....
You are responsible for ...
You will be evaluated ...
You may ...
You want to ...
You are planning to ...
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 32
VAL-U and Sustainable Development
Socioeconomic development via Entrepreneurhip creating employment Improved understanding of value creation chain Improved governance and value orientation
Education for sustainable development via Integration of ethical values into the training
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 33
Educational game development projectnaming / branding
VAL-U VALue + yoU
Educational game
Education for Entrepreneurship Sustainable development
Six levels
SSBSuccess in Small Business
Development and deploy-ment (rollout) project
Various Phases and Maturity levels Target groups and activities Outcomes and deliverables
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 34
Project role players
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 35
Work Breakdown Structure
4-dimensional cube: Levels / Games Components (board+materials) Development/deployment tasks Application
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 36
Develop and Deploy
For the overall concept and each level For each field of application there are several tasks
Overall concept
Game TrainigMaterials
Train the Trainer
Docu-men-tation
Conceptualise and design
Adapt: pedagogy + didactics, culture + experience + funspecial contextDesigin, produce and distribute
Champion the Implementation
Supervise and evaluate
Publish and distrubute
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 37
The Project
phase 0 initial development 2008-02 – 2013-09M1 SSB general decision 2013-09
phase 1 further development 2013-10 – 2014-07M2 SSB project decision 2014-07
plan for phase two 2014-07 – 2014-09M3 SSB phase two concept 2014-08
publication SSB/values/concept 2014-08 – 2014-11phase 2 further development and funds acquisition 2014-10 – 2015-02
M4 SSB scope, budget and funding review 2014-10First train the trainer and test runs 2014-10plan for phase three 2015-05*
phase 3 full development 2015/16 – 2016/18*marketing / partnering 2015/16 – 2016/18*
phase 4 Full rollout and training, scientific documentation 2016/18*
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 38
Rollout Plan Structure
6
5
4
3
2
1
© Prof. Dr. Ulrich D. Holzbaur, AAUAS STZAM 06/08/2014 - 40
Project Team
Project ChampionConcept development Project management
Development /deployment team members for each of the Levels
Intercultural / Organizational CultureEducation, Pedagogy Service Learning
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