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#tamethedata Taming the BeastMake Data Driven
Marketing Work for You
Trish Bertuzzi Nadim Hossain Henry Schuck Craig Harris
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#tamethedata
•Virtual Panel – not a traditional webinar•You are muted•Send in questions via•GoToWebinar – Question Box• Twitter - #tamethedata
•Hoping for LOTS of interaction•Planning on an hour session
Logistics
#tamethedata
Trish BertuzziPresident & Chief Strategist
The Bridge Group @bridgegroupincinfo@bridgegroupinc.com
Moderator
#tamethedata
Moderator & Panelists
Trish Bertuzzi Nadim Hossain Henry Schuck Craig Harris
#tamethedataTopics We May Cover Today
• Marketing/IT Budget Blur• Filling the Talent
Gap• Predict Revenue
Impact• Future Proof• The Cost of Bad
Data• Execute for
Effectiveness• Integrated
Solutions• Pinpoint ROI
Drivers
#tamethedata
Nadim HossainCEO
BrightFunnel@BrightFunnelsales@brightfunnel.com
Opening Remarks
Areas of Expertise- Revenue Driven Marketing- Attribution- ROI- Metrics
#tamethedata
Henry SchuckCEO
DiscoverOrg@DiscoverOrginfo@discoverorg.com
Opening Remarks
Areas of Expertise- Sales & Marketing Tools- Competitive Intelligence- Predictive Intelligence
#tamethedata
Craig HarrisCEO
HG Data@HGDatasales@hgdata.com
Opening Remarks
Areas of Expertise- Big Data- Analytics- Machine Learning- NLP Systems
#tamethedata
Nadim HossainCEO
BrightFunnel@BrightFunnelsales@brightfunnel.com
CEO Panelist
Areas of Expertise- Revenue Driven Marketing- Attribution- ROI- Metrics
#tamethedata
Henry SchuckCEO
DiscoverOrg@DiscoverOrginfo@discoverorg.com
CEO Panelist
Areas of Expertise- Sales & Marketing Tools- Competitive Intelligence- Predictive Intelligence
#tamethedata
Craig HarrisCEO
HG Data@HGDatasales@hgdata.com
CEO Panelist
Areas of Expertise- Big Data- Analytics- Machine Learning- NLP Systems
#tamethedata
Questions?#tamethedata
#tamethedata
For More Info
The Bridge Group, Inc.
info@bridgegroupinc.com BrightFunnelsales@brightfunnel.com
DiscoverOrginfo@discoverorg.com
HGDatasales@hgdata.com
#tamethedataThe After Party is Starting
Trish Bertuzzi Nadim Hossain Henry Schuck Craig Harris
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