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© 2015 IBM CorporationIBM Confidential
Integrated hiring solutions to streamline and optimise employee recruitment
Session Code: HRSA03
Tuesday, 29th September 2015
Talent AcquisitionHR Summit & Expo 2015
100 years of AnalyticsWorkforce science
Design Thinking User-centric methodology
Data Security & Privacy
Research & Thought Leadership
© 2015 IBM CorporationIBM Confidential
HOW DOES IBM MAKE A WORKFORCE SMARTER?
WE START WITH BEHAVIORAL SCIENCES
WE ENABLE COLLABORATION
WE TURN BIG DATA INTO BIG INSIGHTS
WE OFFER AN EXCEPTIONAL DIGITAL
WORKPLACE EXPERIENCE
© 2015 IBM CorporationIBM Confidential
Key Trends for Talent Acquisition in 2015
Key Interval Research, 2015Bersin, 2014
CB Insights, 2015
Bersin, 2014
Data, decision-making and analytics drive value.
Record levels of VC investment in HR technology – especially talent acquisition.
User satisfaction is the name of the game. Experience of every user is important
Influx of new, innovative systems – Open TS Framework
Outcomes and decisions are key
© 2015 IBM CorporationIBM Confidential
How can IBM help attract and hire the right talent to grow your business?
Your talent. Your systems. Your outcomes.
© 2015 IBM CorporationIBM Confidential
The one-vendor idea has come and gone. In today's cloud-based technology environment,
companies can easily integrate multiple solutions.-Josh Bersin, Bersin by Deloitte
HR Technology for 2015: Ten Big Disruptions Ahead
Your systems.
Select Best in Breed for Talent Acquisition Suite• IDC ranked IBM Smarter Workforce a Leader in its annual IDC Marketscape
for Integrated Talent Management solutions, Oct 2014• IDC ranked IBM #1 in Recruiting in the IDC Marketshare for HCM Applications
report, 2014• Nucleus Research ranked IBM a Leader in its “HCM Value Matrix 1H '2015”• Aragon Research ranks IBM a Leader in the “Aragon Globe for Learning 2014”• McLean & Company ranked IBM/Kenexa a "Champion" & "Trend Setter
Award“ for Talent Management - Vendor Landscape 2014. • IDC ranked IBM Smarter Workforce a Leader in its annual IDC Marketscape
for Recruiting in Integrated Talent Management solutions, Jan 2015
© 2015 IBM CorporationIBM Confidential
Single-vendor Strategy• Unified look & feel
• Cross-module reporting/analytics
• Reduced choice; must utilize all modules from the same vendor to realize the benefits of integration
• Existing investments must be discarded
Multi-vendor Strategy• Can select the best provider in
each area
• Can retain legacy technology investments where it makes sense
• Users must deal with multiple systems
• Cross-module reporting/analytics is difficult
Framework Strategy• Can select the best provider in
each area• Can retain legacy technology
investments where it makes sense
• Unified look & feel• Cross-module
reporting/analytics
Your systems.
© 2015 IBM CorporationIBM Confidential
Your outcomes.
What if you could save 500,000 work days in one year?
What if you could increase customer satisfaction by 23%?
What if your top performers brought in $3M more revenue each year?
What if you could shave 12 days off a recruiting process?
© 2015 IBM CorporationIBM Confidential
The art of marketing to the right talent.
The science of refining a selection
process.
Hire right through a
culture fit study.
Rapidly select, hire and onboard employees who would deliver a unique customer experience
Assessments: http://bit.ly/1CzhmnY
$3M sales increase in top performing stores
BrassRing + Assessments + Branding
http://bit.ly/1MBSt1U
Won a contract which required the doubling of employee headcount -
qualified scientists
Culture fit study
http://bit.ly/1ntlKmN
Talent Acquisition Technology
© 2015 IBM CorporationIBM Confidential12
Our Talent Acquisition product strategy
Experiences matter.
Your experience with technology should be simple and engaging.We continue to be focused on experiences for contacts, candidates, new hires, recruiters, sourcers, onboarding specialists and hiring managers. It is our belief that our technology should make everyone's life easier, we look to balance process enhancements with innovative functionality. Attracting, connecting, hiring and engaging talent has evolved.Recruiting teams now closely mirror a marketing department, delivering social strategies, attraction campaigns, employment brands and defining target audiences. Because of this evolution, we are committed to offering technology and consulting services that help you and your team succeed as ‘marketers.’
We believe that your data should work for you. We are focused helping you make data-driven decisions that result in a more productive Talent Acquisition team. We go beyond the basic reports into compliance, quality of hire, source of hire, candidate experience and new hire engagement.
Integrations and partnerships should solve business problems. Our goal is to develop partnerships that put your business needs above system limitations. From end-to-end talent suites, HRIS and the newest start-ups, it is our role to help integrate the systems and applications you’ve invested in and those you haven’t even heard of yet.
Recruiting is marketing.
Make your data work.
Success-driven partnerships.
© 2015 IBM CorporationIBM Confidential13
Experiences matter.
Your experience with technology should be simple and engaging.We continue to be focused on experiences for contacts, candidates, new hires, recruiters, sourcers, onboarding specialists and hiring managers. It is our belief that our technology should make everyone's life easier, we look to balance process enhancements with innovative functionality.
Our 4-point strategy on leading the market
Attracting, connecting, hiring and engaging talent has evolved.Recruiting teams now closely mirror a marketing department, delivering social strategies, attraction campaigns, employment brands and defining target audiences. Because of this evolution, we are committed to offering technology and consulting services that help you and your team succeed as ‘marketers’.
We believe that your data should work for you. We are focused helping you make data-driven decisions that result in a more productive Talent Acquisition team. We go beyond the basic reports into compliance, quality of hire, source of hire, candidate experience and new hire engagement.
Integrations and partnerships should solve business problems. Our goal is to develop partnerships that put your business needs above system limitations. From end-to-end talent suites, HRIS and the newest start-ups, it is our role to help integrate the systems and applications you’ve invested in and those you haven’t even heard of yet.
Recruiting is marketing.
Make your data work.
Success-driven partnerships.
© 2015 IBM CorporationIBM Confidential14
Enable your candidates to connect with your brand & discover relevant jobs any time, anywhere, on any device
© 2015 IBM CorporationIBM Confidential15
Ensure quick & painless application processany time, anywhere, on any device
© 2015 IBM CorporationIBM Confidential
Enable recruiters to work simply & efficientlyany time, anywhere, on any device
© 2015 IBM CorporationIBM Confidential17
Use workforce science to ensure the right matchany time, anywhere, on any device
© 2015 IBM CorporationIBM Confidential18
Engage & motivate new hires through easy, social onboardingsimple onboarding tasks, social support, on any device
© 2015 IBM CorporationIBM Confidential19
Experiences matter.
Your experience with technology should be simple and engaging.We continue to be focused on experiences for contacts, candidates, new hires, recruiters, sourcers, onboarding specialists and hiring managers. It is our belief that our technology should make everyone's life easier, we look to balance process enhancements with innovative functionality.
Our 4-point strategy on leading the market
Attracting, connecting, hiring and engaging talent has evolved.Recruiting teams now closely mirror a marketing department, delivering social strategies, attraction campaigns, employment brands and defining target audiences. Because of this evolution, we are committed to offering technology and consulting services that help you and your team succeed as ‘marketers.’
We believe that your data should work for you. We are focused helping you make data-driven decisions that result in a more productive Talent Acquisition team. We go beyond the basic reports into compliance, quality of hire, source of hire, candidate experience and new hire engagement.
Integrations and partnerships should solve business problems. Our goal is to develop partnerships that put your business needs above system limitations. From end-to-end talent suites, HRIS and the newest start-ups, it is our role to help integrate the systems and applications you’ve invested in and those you haven’t even heard of yet.
Recruiting is marketing.
Make your data work.
Success-driven partnerships.
© 2015 IBM CorporationIBM Confidential20
Easily build & search extensive candidate poolsboth internal & external data sources
© 2015 IBM CorporationIBM Confidential21
Engage leads via branded email marketing communicationad-hoc or en masse, emails & SMS, automated workflows
© 2015 IBM CorporationIBM Confidential22
Understand the effectiveness of your campaigns CRM reports
© 2015 IBM CorporationIBM Confidential23
Experiences matter.
Your experience with technology should be simple and engaging.We continue to be focused on experiences for contacts, candidates, new hires, recruiters, sourcers, onboarding specialists and hiring managers. It is our belief that our technology should make everyone's life easier, we look to balance process enhancements with innovative functionality.
Our 4-point strategy on leading the market
Attracting, connecting, hiring and engaging talent has evolved.Recruiting teams now closely mirror a marketing department, delivering social strategies, attraction campaigns, employment brands and defining target audiences. Because of this evolution, we are committed to offering technology and consulting services that help you and your team succeed as ‘marketers’.
We believe that your data should work for you. We are focused helping you make data-driven decisions that result in a more productive Talent Acquisition team. We go beyond the basic reports into compliance, quality of hire, source of hire, candidate experience and new hire engagement.
Integrations and partnerships should solve business problems. Our goal is to develop partnerships that put your business needs above system limitations. From end-to-end talent suites, HRIS and the newest start-ups, it is our role to help integrate the systems and applications you’ve invested in and those you haven’t even heard of yet.
Recruiting is marketing.
Make your data work.
Success-driven partnerships.
© 2015 IBM CorporationIBM Confidential24
Explore data to analyze & optimize talent acquisition strategyinteractive, easy to use visualizations powered by Watson analytics
© 2015 IBM CorporationIBM Confidential25
Create custom workbooks to save your favorite questions workbooks, folders, data sets, recently used entries
© 2015 IBM CorporationIBM Confidential
- Customers can be on TGs or GQs to leverage this data
- The reporting dashboards will be available in the new hiring manager/recruiter experience only
- Openness to re-evaluate your application length/complexity
Job Seeker Behavior MetricsAs a recruiter, I can understand where candidates are dropping off in the application process.
* dates & scope are subject to change
Products: BrassRing
Release Date: Q1, 2016
- Ability to measure:- Drop off at the page, question, and/or
field level- Top entry and exit pages- Clickstream page flows- Most viewed pages- Source paths of applicant pool- Visit and bounce rate by source/channel- Time to Submit
- Monitor job seeker behavior as a result of hiring campaigns
- Visualization of data through reporting dashboards
Key Capabilities Adoption Considerations
© 2015 IBM CorporationIBM Confidential27
Experiences matter.
Your experience with technology should be simple and engaging.We continue to be focused on experiences for contacts, candidates, new hires, recruiters, sourcers, onboarding specialists and hiring managers. It is our belief that our technology should make everyone's life easier, we look to balance process enhancements with innovative functionality.
Our 4-point strategy on leading the market
Attracting, connecting, hiring and engaging talent has evolved.Recruiting teams now closely mirror a marketing department, delivering social strategies, attraction campaigns, employment brands and defining target audiences. Because of this evolution, we are committed to offering technology and consulting services that help you and your team succeed as ‘marketers’.
We believe that your data should work for you. We are focused helping you make data-driven decisions that result in a more productive Talent Acquisition team. We go beyond the basic reports into compliance, quality of hire, source of hire, candidate experience and new hire engagement.
Integrations and partnerships should solve business problems. Our goal is to develop partnerships that put your business needs above system limitations. From end-to-end talent suites, HRIS and the newest start-ups, it is our role to help integrate the systems and applications you’ve invested in and those you haven’t even heard of yet.
Recruiting is marketing.
Make your data work.
Success-driven partnerships.
© 2015 IBM CorporationIBM Confidential28
Don’t settle. Integrate your favorite, best-of-breed apps in one Open Talent Suiteunified user experience, simplified 3rd-party partner process, generic API-based integration model
© 2015 IBM CorporationIBM Confidential29
Smarter Talent Acquisition - http://bit.ly/1zg2YVf
Thank youSmarter Talent Acquisition -
© 2015 IBM CorporationIBM Confidential
Integrated hiring solutions to streamline and optimise employee recruitment
Session Code: HRSA03
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