Gareth Edwards from Havas People on Recareering in the UK

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Havas people MD Gareth Edwards introduces the concept of recareering, working longer and the older workforce

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Key drivers for recareering

The demographic perspective

55+ is fastest growing demographic

Between 2011 and 2021, UK demographic change means:

−_ the 55-59 age group will increase by almost one quarter

−_ the 40-44 and 45-49 age groups will decrease by 13%

−_ the 34-39 year old age group will rise by 12%

−_ the 30-34 age group will increase by 22%

−_ the 20-24 age group will fall by 10%

−_ the 15-19 age group will fall by 6%.

The organisational perspective

Declining salaries over 50

Benefits of recareering

A wide range of benefits

−Improved retention −Low rates of sickness absence −Improved customer relationships by reflecting customer base−Strong work ethic−An ability to manage and cope with stress−Reduced turnover

A call to action

−Shout louder about business benefits−Look to government to incentivise later years apprenticeships and

internships−Encourage recareerers to share more of the success stories and routes to

implementation−Deal with supply side issues via case studies highlighting long term

benefits, and practical help−Challenge misconceptions and ageism−Joint initiatives – organisations in the same industry working together to

create sympathetic environments−Make sure recruitment is ageless; focusing on skills and potential as

opposed to qualification or job titles−Visit recareering.co.uk−Sign up to participate in our recareering survey