Overcoming today's shopping malls management challenges. Introduction

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Retail Trends and Tendencies

Part I. IntroductionHow to overcome today's shopping malls management

challenges?

Think about what was the 1st shopping mall like?

Any ideas?

Built in 1878 Still works successfully

Is built in the capital of fashion

Name got from the first king of the Kingdom of

Italy.

Galleria Vittorio Emanuele II

Interested in more facts about Galleria Vittorio Emanuele II? Read more

Urbanization, globalization, new technologies and innovations are leading

the entire retail market towards major changes

The idea of shopping mall has changed. People want more than shopping….

A large number of malls that were very successful are now struggling

Technologies are concurring the world, unfortunately shopping center operators still

lack the knowledge of how to benefit from them

However, there are number of areas that are overcrowded with the shopping centers...

Keep in mind that tenants and consumers now are more price-conscious than ever, they also demand more and are more technically savvy

So, what to do next in order to stay competitive in the market, and keep customers’ satisfaction and interest?

How has the behavior of shoppers changed and how does that affect the concept of the shopping mall?

What shopping experience does today’s shopper expect?

What are the challenges that shopping malls face today and what needs to be

done in order to overcome them?

Read all the answers about today‘s shopper behavior, the trends, tendencies, and challenges, and suggestions as to how

shopping malls could react to the changing environment in order to stay competitive in the upcoming series of Soft4RealEstate whitepaper

presentations. Or read the full article here.I want to know the

answers