3 pillars

Pillars of Online Real Estate Marketing

about me:

• 8 years as a Mortgage Broker

about me:

• 8 years as a Mortgage Broker• I went to the dark side

about me:

• 8 years as a Mortgage Broker• 1.5 years as a Realtor®

about me:

• 8 years as a Mortgage Broker• 1.5 years as a Realtor®• Been Teaching and Speaking for 4 years• Video Marketing• Digital Marketing• Consulting

3 Pillars Online Real Estate Marketing

Social Local Mobile

3 Pillars Online Real Estate Marketing

Social

3 Pillars Online Real Estate Marketing

Local

3 Pillars Online Real Estate Marketing

Mobile

Social

Social

Social You need to create an experience that converts “likes” and “followers” into LEADS.

Social some best practices

Social some best practices

Curate & Diversify

Social some best practicesCurate

• be FUN

Social some best practicesCurate

• be FUN•be ENGAGING

Social some best practicesCurate

• be FUN•be ENGAGING•be INFORMATIVE

Social some best practicesCurate

Social Curate & Diversify

Diversify

Local

Location Location

Location

Local

Some Stats• one-third of searches have some sort of local annotationthat equates to about 2.6 billion searches a month

Local

Some Stats• one-third of searches have some sort of local annotationthat equates to about 2.6 billion searches a month• 90% of home buyers start online (all location based)

Local

Some Stats• one-third of searches have some sort of local annotationthat equates to about 2.6billion searches a month• 90% of home buyers start online (all location based)• Less than 20% of all business have claimed their local listing

Local

Where to start?

Local

Where to start?

LocalWhere to start?

Mobile

Mobile

Mobile80% of Americans don’t leave home without it

Mobile

mobile internet use has surpassed desktop use.

Mobile

72% + check and updated their status….

Mobile

72% + check and updated their status…

Mobile

75% use their mobile device….

Mobile

75% use their mobile device….

Mobile

Mobile

Mobile

89 million people watch 1.2 billion videos a day

Mobile

89 million people watch 1.2 billion videos a day

50% of all MOBILE traffic

Mobile

89 million people watch 1.2 billion videos a day

50% of all MOBILE traffic

92% of mobile videos are shared.

Mobile

Video Ideas:• FAQ and Questions they should be asking• Community and home tours• tips and tricks• include your affinity partners

For more….

Visit: DaveWoodson.comYouTube: Dave Woodson & BuyNWiTwitter: DaveWoodson

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