Founders Joe Morton & Gordon Morton - Session 4 (Day 2)

Joe Morton Founder/Board Member

Gordon Morton Founder/Board Member

Herbal Alchemy Extracts by XANGO

Extracts by XANGO

H E R BA L A LC H E MY

H E R BA L A LC H E MY

Have a nice drip.

H E R BA L A LC H E MY

Love it! It’s good!

H E R BA L A LC H E MY

For Kids?

H E R BA L A LC H E MY

Goal 1: Encourage children to take their PiiX™

H E R BA L A LC H E MY

Goal 2: Encourage parents to encourage children to take their PiiX

Why extracts? Maximum bioavailability

H E R BA L A LC H E MY

H E R BA L A LC H E MY

Why extracts for kids? • Maximum bioavailability • Kids can’t, don’t, won’t swallow caps, pills, tabs • Kids are picky about taste…very! • Easy • Growing market segment • Direct focus on flagship product

1. Communicate with parents.Make sure it’s easy for parents to see safety features and find out what their kids have been up to. Transparency is key.

2. Encourage kids to advocate the brand.Let the kids back up your brand. Kids make for a super-loyal customer base. Give them opportunities to create…kids want to express themselves.

3. Produce original content.In the same vein, kids want to be involved. Create downloadable content.

Introducing…

Proprietary Blend: Chamomile Flower, Lemon Balm Leaf, Passion Flower, Lavender Flower

Proprietary Blend: Peppermint Leaf, Astragalus Root,

Elder Berry, Echinacea Purpurea Herb, Olive Leaf, Oregano Leaf, Ginger Root,

Rose Hips, Sage Leaf, Thyme Leaf

Same TLC as regular PiiX but with a few key differences…

Differences • Sweeter • No Alcohol • Milder

Price per bottle: $25 / 20 PV

Thank you.