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The hyperlocal attitude was based on research, experience and policy. How should a hyperlocal blogger / journalist / contentmanager / communitymanager act in order to be successful? These 20 rules might help.
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The Hyperlocal Attitude
Bart Brouwers, @brewbart,08 october 2010, Hamburg WAN/IFRA
Local First, how to act?
© Lara KingBart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
20 Golden Rules
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
1. Collaborate, don’t Invent
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
2. Get Personal
© Rikkert WalbeekBart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
3. Be Social
© BullmarketingBart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
4. Publish Real-Time
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
5. Be Easy-to-Use
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
6. Be Open
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
7. Be Serendipitous – Not?
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
8. Mistakes are no #Fail
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
9. Use outside knowledge
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
10. Offer your skills
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
11. Avoid Acting “Special”
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
12: Be Involved
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
13. Help users participate
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
14. Cherish & Curate
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
15. Mutualize
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
Meg Pickard, The GuardianBart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
16. Accept lurking
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
17. Act Entrepreneurial
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
18. Pile up Small Change
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
19. Automate
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
20. Break down the Castle
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
Follow hyperlocal TMG• OverEindhoven.nl
• OverWoerden.nl
• OverZwolle.nl
• OverHeino.nl
• Blog: dodebomen.nl
• Twitter: @brewbart
• b.brouwers@telegraafmedia.nl
Bart Brouwers, @brewbart, 08 october 2010, Hamburg WAN/IFRA
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