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MY talk entitled "The Audience that Wasn't There" at Re:publica'08 in Germany.
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THE AUDIENCE THAT WASN’T THERE
Independent Citizen Reporting and the Stru"le to Find Your Audience
Mark Fonseca Rendeiro aka Bicyclemark
Citizenreporter.org
1Sunday, April 6, 2008
Who am I?
2Sunday, April 6, 2008
Citizen Journalism Defined
The act of citizens playing an active role in the process of collecting, reporting, analyzing and disseminating news and information. We Media (2003) Shayne Bowman and Chris Willis
3Sunday, April 6, 2008
Types of Citizen Journalism
1) Audience participation
2) Independent news and information Websites
3) Full-fledged participatory news sites
4) Collaborative and contributory media sites
5) Other kinds of "thin media."
6) Personal broadcasting sites
J. D. Lasica (2003):
4Sunday, April 6, 2008
Citizen... Journalist.. ?
5Sunday, April 6, 2008
Today’s Online Media Landscape
Traditional News Sources Still Dominate
Independent CJ’s relatively difficult to find
News organizations cut staff, cut funding, cut-cut-cut.
CJists often must give priority to a day-job over reporting responsibilities.
Despite the “many voices” of the internet, most viewed videos, most written about topics, still the same.
6Sunday, April 6, 2008
Same as it ever was...
-The State of the News Media Report 2008
7Sunday, April 6, 2008
More With Less
8Sunday, April 6, 2008
FREE?Your NEW Citizen Journalism Community Site
+My non-paid labor intensive contribution
≠A Fair and Sustainable Relationship
9Sunday, April 6, 2008
The Journalist that Wasn’t There
Producer/Journalist
Inconsistent, unreliable
Lack of time, funds
Methods or Style Not Appealing to mass audience
No Creed, no Focus
10Sunday, April 6, 2008
Lurking... lurking...
Apathetic
Echo Chamber, Same Opinion
Passive Observers
Irregular
Uninterested
Slow to non Growing
The citizen journalism audience:
11Sunday, April 6, 2008
Typical and Annoying Question: How do I find your program?
Search Engines
Word of Mouth
ITunes.... !@#%@
Aggregation Sites
Comments and Forums
12Sunday, April 6, 2008
Ok, it’s not all bad...
If you need help, and you can find us, maybe you can hire...
13Sunday, April 6, 2008
Hope
Despite problems from both production and audience side, new projects do appear.
CJists using video especially, in Tibet, NOLA, Venezuela, Iraq, etc., making some impact.
Associations, alliances, and other collective projects, getting profile (eg: Global Voices)
14Sunday, April 6, 2008
<Insert closing LOL cat.>
citizenreporter.org
bicyclemark at gmail dot com
15Sunday, April 6, 2008
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