Should we go Mobile or App?

SEO para E-commerce

NoTopo Internet MarketingDivulgação na Internet com foco em resultados

Notopo Internet Marketing | contato@notopo.com

Mobile ou App?

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Jan 2015

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Digital in Americas

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Share of web traffic by devices

Mobile and tablet are beeing considered as different devices

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Active mobile social media users

Countries with more users

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Jun 2014 - Digital in Brazil

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Time spent online in Brazil

Nowadays it’s impossible to think life without smartphones, which we look 150 times/day in average and even more without facilities such as taxis apps, that have changed the life of passangers and taxi drivers.

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Mobile use in Brazil

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Activities on mobile in Brazil

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Smartphone use in Brazil

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Mobile internet indicators in Brazil

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UX is the consumer experience

when using your product or

service. The UX has a role as

important today that even

marketers need to understand

some of that. That's because the

UX works with functional and

practical issues, but also with all

the emotional side of experience.

UX – User experience

Notopo Internet Marketing | contato@notopo.com | (11) 3331.0218

• 6 out of 10 viewers watch TV with a gadget in hand

• 7 millions of smartphones sold in 2014

• In the last 18 months, 3g access has grown 123%

• Cellphones in all purchase moments: 86% of the users use it to search the good

• 12 millions of people already move $$ trough cellphone. From 2009 to 2013 the number of accounts in mobile banking has grown 2.900%

• 69% of people who travel for pleasure search for ideas in free time (metro, bank queue). From these people, 50% do their reservations using a separated device

Few points to think about

Notopo Internet Marketing | contato@notopo.com | (11) 3331.0218

Then what? Should I go mobile or think in Apps for my company?

Thanks for joining us!

Notopo Internet Marketing | contato@notopo.com | (11) 3331.0218

• http://pt.slideshare.net/wearesocialsg/digital-social-mobile-in-2015

• http://pt.slideshare.net/wearesocialsg• https://www.feedthebot.com/mobile/• https://

www.thinkwithgoogle.com/intl/pt-br/articles/ux-user-experience.html

• https://www.youtube.com/watch?v=CK_j5Qbuq5k

• https://www.thinkwithgoogle.com/intl/pt-br/articles/site-ou-app.html

Links to make your life easier

SEO para E-commerce NoTopo Internet MarketingDivulgação na Internet com foco em resultados

contato@notopo.com(11) 3331.0218 | (11) 3223.9225

Keep in touch! =)