Who is Octagon?

Who is Octagon?

1

Octagon by the

Numbers

2

900+

Athlete, celebrity & personality clients we represent

15K

Events managed by Octagon each year

100K

Passionate fans in our database

30+

Years in the industry we helped to pioneer

$3B

Sponsorship spending managed & influenced

2013 Best in CorporateConsulting Marketing and Client Services

3

Best Sports Grass Roots Campaign

2008 Agency of the Year

360º Agency

4

OctagonMarketing

Talent & Personalities

Events & Activatio

n

Entertainment

Research

Consulting

Digital & Creative

Octagon is the global sports, entertainment, lifestyle marketing and talent representation agency of the Interpublic Group.

5

Global Impact

6

2014 FIFA World Cup

Toyota Texas Bass Classic

PGA BMW Championship

North Face 100®

2012 Olympics

Mark Webber Tasmania Challenge

2010 FIFA World Cup

CONNECTING BRANDS TO FANS THROUGH PASSION.

Proprietary brand research designed to help marketers reach consumers in an increasingly passion-based market.

8

Octagon focuses on the Passion Driver® Factors