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AUTOMATIONTHE MARKETING
Checklist
1. Setting Goals
Start a dripcampaign
Notify thesales team
Send anemail Re-engage
people
Write the copyfor all emails
Hyperlinkyour content
Images
2. Gathering Assets
3. Build a Strategy
ROI
Be logical
Trackingemails
Audiencereaction
Converting Site Visitors
to Leads
How “clean”is it?
4. The List!
Leveraging Marketing
Efforts to Grow Database
There is a fair amount of planning and strategy that goes into making a fine-tuned marketing automation program. This will serve as a checklist to review and complete before making the dive into the world of marketing automation.
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