The Main Attraction Marketing

was

established in 2009 by Lester Scheepmaker who saw a gap

for a marketing and promotions company that was willing to

go the extra mile, offering a top quality service without

compromise.

The fuel that drives the team is

energy and passion.

SERVICES OFFERED:PromotionalStaffing Solutions

CreativeMarketing

Event and Project

Management

Product Launches

Store Openings

Corporate Functions

PROMOTIONAL STAFFING

SOLUTIONS• You’ve invested millions in

advertising your brand, you’ve generated consumer interest… but at the end of the day how prominent is your brand at the point of purchase?

• At The Main Attraction we understand that the success of any campaign depends heavily on the staff chosen to represent it.

• In-store • Campuses• Shopping centre

forecourts • Educational venues • Beaches• Petrol stations • Sporting events • Clubs • Restaurants • Airports• Taxi-ranks• Conference centres• Gyms • Guerrilla marketing

ENVIRONMENTS

• Wine Farms• Special Events• Product Launches• Bars• Fast food Restaurants• Cinemas• Concerts

CREATIVE CONCEPTS

Areas we apply these creative concepts in are:

• Brand/product launch• Brand/product maintenance• Branding material and promotional items and gifts• Corporate clothing• Videography/photography• In-store promotions• Forecourt promotions• Occasion promotions • Venue specific promotions (beach, campus, etc.)• Date specific promotions (Spring Day, Women’s Day)

We pride ourselves in offering our clients fresh, out-of-the-box, creative concepts that will ensure your brand stands out in an extremely cluttered marketing environment, from conceptualization through to implementation.

CREATIVE MARKETINGSOLUTIONS

Integrated Creative Solutions Extensive brand research Development of objective achieving creative

concepts Conduct relevant focus groups Full development, campaign roll out and

management Rate negotiations Promotional gifts and clothing Marketing and PR for the campaign Post campaign evaluation

IN-STORE PROMOTIONS

PROMOTERS…

Campus Promotions

BEACH ACTIVATIONS

TAXI RANK ACTIVATIONS

NIGHT CLUB ACTIVATIONS

CAR ACTIVATIONS

SPECIAL EVENTS: VW POLO 5 LAUNCH

SPECIAL EVENTS: ALFA ROMEO LAUNCH

SPECIAL EVENTS: IN-STORE FASHION SHOW (12 FEB 2009)

PRESS LAUNCHES

CONFERENCES

BLACK UP MEDIA LAUNCH

OR TAMBO INTERNATIONAL AIRPORT ACTIVATIONS

DUTY FREE MALL ACTIVATION

VISA COMPETITION

MITSUBISHI ASX COMPETITION

GIFT WRAPPINGQR C

ODES

SPECIAL EVENTS: SEXIER ON THE OTHER SIDE

SPECIAL EVENTS: OLYMPIC ATHLETES’ SEND OFF 2012

WORDS FROM OUR CLIENTSI have been working closely with Lester Scheepmaker for the

past year now and in that time have had nothing but the most professional and thorough service from them.

The team that works at The Main Attraction are passionate, determined, knowledgeable and always very helpful, they go that extra mile, which is a rare quality these days.

Not only does The Main Attraction develop the most creative and innovative concepts for launch and promotional strategies but they actually manage to implement and execute them flawlessly, always exceeding my expectations.

It is always such a pleasure working with a company who take the time to understand the brands they are dealing with and never compromise on that brand’s equity.