Should Your IT Lead Generation Also Include News Releases? (Slide Deck)

SPHomeRun.com

Courtesy of

http://www. ITMarketingGuide.com

Should Your IT Lead

Generation Also Include

News Releases?

SPHomeRun.com

The Changing

Online PR

Landscape

Sponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Consider

On-Page SEO,

Social Sharing,

Anchor Text Links,

and Relevant CTAs

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

When You’re

Planning Your

News Releases,

Make Sure That You

Take Into Account:

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

1. On Page SEO

Strategy

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

2. Social Sharing

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

3. Anchor Text

Linking

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

4. Relevant CTAs

(Calls To Action)

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Case in point:

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Online News

Releases Are Now

in the Same Google

Crosshairs of

Controversy

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

As Article

Directories Were

a Short Time Ago,

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

As You Can See

From This Article

From the Content

Marketing Institute,

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Which Specifically

Warns About:

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Infographics

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Native

Advertising

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Press Releases

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Mass Article

Submission

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Guest Posts

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Distribute

Externally with Care

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Do You Currently

Use News Releases

To Generate Leads?

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

If So, What Have

You Found Most

Important To

Ensuring Long-term

Success?

Sponsored by ITMarketingGuide.comSponsored by ITMarketingGuide.com

Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Let Us Know Your Thoughts

in the Comments Section

Below

Sponsored by ITMarketingGuide.com

SPHomeRun.com

IT Channel Inbound Marketing

Planning Guide

Download This Free Guide Now at

http://www.ITMarketingGuide.com

Recommended Reading:

Copyright © SP Home Run Inc. All worldwide rights reserved.

SP Home Run is a registered trademark of SP Home Run Inc.