Raghu red bull

How to use integrated marketing communication to

improve your business.

Are you targeting on right things?

Solution is “Redbull marketing strategies” .

We go on premise accounts first.

Clubs , where people are open to new things.

Target college students .

Target opinion leaders.

Lots of free redbull energy drinks are

available at after party show.

Aligns itself with wide variety of extreme

sports , athlets,teams,events.

NO LIMIT TO CRAZINESS

Annual flu tag “Redbull gives you wings”

Annual event “Redbull Air Race”.

Which makes an advertisement in news

Redbull website.

Traditional Advertising.

“Redbull gives you wings”.

Time comes to grand

finale

IMC STRATEGY.

DISCLAIMER. Created by k. raghu, NIT JSR,

during a marketing internship by Prof. Sameer Mathur, IIM

Lucknow

Marketing