Premier Badminton League

AWADHE WARRIORS

A Journey of Social Media Dec 2016 - Jan 2017

About Awadhe Warriors• Franchise Owners: Sahara India

Pariwar• Host Association: Uttar Pradesh

Badminton Association (UPBA)• Host Stadium: Babu Banarsi Das UP

Badminton Academy (BBD UPBA)

Awadhe Warriors Team participated in Premier

Badminton League#PBL2017

Of

The journey of Awadhe Warriors

Let’s have a look

We created Official Facebook Page

We created official Twitter Page

We created official Instagram Page

Daily posting on social media channels

On Facebook

On Twitter

On Instagram

Event Creation & Promotion

Live Contest of Love & Like

Video upload & Promotion

Guess the warriors Contest

Contest 1 – 5

Contest Winner Announcement

Daily Updated match score on social media

Facebook Page Like Campaign

Post Engagement Campaign

Some of Sneak Peak Posts

Achievement

Awadhe Warriors got more than 19000 likes on Facebook official page within just 10 days.

PBL also tagged Awadhe Warriors on their official Facebook page

Awadhe Warriors got 128 organic followers on Twitter through this campaign.

Awadhe Warriors got some valuable followers on twitter through organic campaign

PBL also tagged Awadhe Warriors on their post on Twitter

Awadhe Warriors got 128 followers on Instagram through organic campaign

Players also tagged Awadhe warriors on twitter.

Reports of Social media campaign

FacebookReport

0

5000

10000

15000

20000

25000

Daily Total Likes

Daily Total Likes

10000

5000

0

15000

35000

30000

25000

20000

Daily Page Engaged Users

Daily Page Engaged Users

60000

50000

40000

30000Daily Organic Reach

20000

10000

0

Daily Organic Reach

60000

40000

20000

0

80000

180000

160000

140000

120000

100000

Daily Paid Reach

Daily Paid Reach

300000

250000

200000

150000Daily Total Impressions

100000

50000

0

Daily Total Impressions

Twitter Report

Let’s Meet the teambehind the journey

Shailesh KumarHead- Strategy & Planning

Sameer GuptaSr. Account Manager

Moloy MukherjeeLead – Paid Media

Sunny SinghSocial Media Specialist

Amit SharmaLead - Creative

We all thank you to Shara Group & their members for supporting and make our journey comfortable.

Keep in touch & always be happy

Sunny SinghContact No: 7795455849