Geemo | Introduction to Beacons for Retailers

Preview:

DESCRIPTION

This introduction to beacons will help viewers understand how to drive foot traffic to their store. Use Geemo BMS (Beacon Management System) to send relevant messages to visitors and create a personalised shopping experience. Visit www.geemo.co.uk for more information or to start your trial.

Citation preview

© We Are Apps Ltd

Driving traffic in-store

© We Are Apps Ltd

BLE Beacons (iBeacons)

Bluetooth Low Energy beacons that activate contextual messaging on smartphones (iOS and recent Android)

• 2cm to 70m* range• Very low battery drain for user• No need for GPS• Works indoor and outdoors• No limit to ID’s• Multiple locations per ID

* Depending on settings and obstructions

© We Are Apps Ltd

Drive traffic to the location

© We Are Apps Ltd

Broadcasting around the location

© We Are Apps Ltd

Proximity communication

© We Are Apps Ltd

The Geemo offering

© We Are Apps Ltd

Beacon Management System

GEEMO BMS: A POWERFUL BEACON MANAGEMENT SYSTEM TO MANAGE YOUR CAMPAIGNS AND CONTENT

Whether you use our Geemo Beacons or other Bluetooth Smart low energy beacons, you can use Geemo BMS (Beacon Management System) to create, manage and optimise your content. In an easy-to-use dashboard you can allocate beacons to a location, set up their broadcast messages then publish in real-time. Also in real-time you can analyse the results of your activity, allowing you to optimise your content for maximum ROI.

© We Are Apps Ltd

Activation app + Development SDK

ACTIVATION

Beacons are activated by location based staff with a downloadable app from the App Store / Google Play

INTEGRATION

Geemo SDK allows developers to access beacon and BMS platform functionality

© We Are Apps Ltd

FMCG

Beacons are small enough to be placed inside larger packaging and POS materials

© We Are Apps Ltd

Image recognition for packaging/POS

© We Are Apps Ltd

Module 2: ‘Showrooming’

© We Are Apps Ltd

by

If you are interested in a trial contact Ian Malone or Laura Nelson at We Are Apps:

– ian@weareapps.com– laura@weareapps.com

– +44 (0)20 7100 9318

Recommended