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WHY DIGITAL MARKETING ESSENTIAL FOR
ANY MEDIUM?
o Email
o PPC
o Social Media
SEOo SEO
o Affiliate Marketing
o Mobile
o Ad Placements
1) Build Awareness
2) Educate
3) Engage
a) Informationa) Information
b) Purchase
c) Customer Service
1) Generate More Business Exposure
2) It will increase trafficProviding Market place 3) Providing Market place Insight
4) More understanding of Market, Its requirements & creation of brand….
COST OF CUSTOMER
ACQUISITION
Employees
Suppliers
SocialBusiness
OnlineTraditional MarketingIn - Person
Suppliers
Customers
Integration
THE SOCIAL WEB REWARDS REACH
THE
LINKS to Company
blog posts
Links to third party articles
Links to a company Landing pageLinks to a company Landing page
RULE
� Thorough research in the competitors segment which will facilitate and evaluate the monitoring for the ONLINE & OFFLINE MEDIUM
� Research
� Plan
� Budget� Budget
� Implement
� Manage
� Report
SOCIAL VALIDATION
Thank you
Prepared Prepared BY
Charu SehgalM- 9971018255
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