16 Infographic Layout Ideas You Can Copy

INFOGRAPHIC Layout Ideas You Can Copy16

Creating an infographic

is NOT about fancy

design elements…

It’s about smart,

simple layouts.

Feel free to swipe any

of these 16 templates

for your next project.

P A R T 2Main Argument

Header & Intro

Conclusion Area

P A R T 1

P A R T 3

But first, it's important to

know that every

infographic should

include 3 distinct areas

with unique layouts:

๏ Header & Intro

๏ Main Argument

๏ Conclusion Area

Most people only read the headline of

your content. Use this section to grab

peoples’ attention and draw them in.

Header & IntroductionP A R T 1

1 2

3 4

After you hook readers it's time to

deliver the goods. Here are

8 unique layouts you can use to

present your content and data.

Main ArgumentP A R T 2

5

Standard text is boring.

This is the best way to

supercharge written

content and keep your

readers engaged.

๏ Keep copy short & concise

๏ Mix & match layouts

General

6

Show your readers how to

do something or just list

your ideas. Each step

includes text and a visual.

๏ Clearly label each step

๏ Use to repurpose blog posts

Step-By-Step

10%

33%

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19%

0

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35

52.5

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70

$30

$10

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Untitled 2 April Untitled 1 Untitled 3

4.5

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$70

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7

Visualizing data is key to

quickly proving your point.

That’s probably why this is

one of the most popular

layouts online.

๏ Use charts and graphs

๏ Use text to give context

Data-Driven

8

Give your readers an epic

history lesson by

highlighting a series of

events in a specific order

using a timeline.

๏ Tell a compelling story

๏ Use chronological order

Timeline

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9

Help people discover their

own solution by answering

“yes” or “no” to a series of

questions and crossroads.

๏ Use 1 or multiple outcomes

๏ Make steps flow logically

Flowchart

10

Do a head-to-head

comparison between two

things to illustrate the

positive and negative

aspects of each.

๏ Keep things symmetrical

๏ Create division with colors

Versus

1000

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4000

Untitled 2 April Untitled 1 Untitled 3 Untitled 4 Untitled 5 Untitled 6

12%

41%

47%

69%

31%

11

People love stories that

describe a relatable

problem and then

provides actionable

solutions and proof.

๏ Show problem & solution

๏ Include a call-to-action

Story

12

Use this layout when you

need to illustrate a stream

of information in sequence

and arrive at a

“destination.”

๏ Take readers on a journey

๏ Provide a specific outcome

Roadmap

Use this area to wrap up, cite your

resources and encourage readers to take

the next step by using a call-to-action.

Conclusion Area P A R T 3

13 14

15 16

Remember, these layouts

were made are for you…

Mix and match any of

them for your next

infographic project to

guarantee it’s a winner.

Viral Infographic Video Series + Wireframe Tool

B O N U S

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