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THE EVENT PLANNING RECIPE FOR SUCCESS AND HUMAN RELATIONS APPROACH
THE EVENT PLANNING RECIPE FOR SUCCESS
• In this article, it explains the different ways to create a
successful event planning business.
• Some of the ways are: misunderstanding your client’s
requirements, poor choice of vendors or site, lack of
coordination between you and your team, inaccurate
estimates, inadequate control of costs, poor cash flow,
inadequate insurance, poor customer service… (The
Event Planning Recipe for Success)
THE EVENT PLANNING RECIPE FOR SUCCESS
• Continuation: “Recipe for success, stay calm, create good
energy at every event, acquire professional training,
provide the service you say you will, concentrate on the
type of planning you do best, create a reliable team
around you, try to be one step ahead, and expect the
unexpected, and make your clients happy.” (The Event
Planning Recipe for Success)
THE EVENT PLANNING RECIPE FOR SUCCESS
• Misunderstanding your clients requirements: “Remember that
you need to know all your client’s requirements in detail before
you can arrange a successful event.” (The Event Planning Recipe
for Success)
• Poor choice of vendors or site: Even if the vendors do not do
well, it is on you as the event planner
• Lack of coordination between you and your team: “Make sure
you have a cooperative, ‘well-oiled’ team (employees, vendors,
and temporary staff) around you and that everyone
understands their respective roles in the production of the
event. Your only as good as your weakest link.” (The Event
THE EVENT PLANNING RECIPE FOR SUCCESS
• Inaccurate Estimates: Keep the costs accurate
• Poor customer service: “The complete deal breaker is poor service”
(The Event Planning Recipe for Success)
• The article explains that one of the big ways to create a successful
event is to “make your clients happy”. (The Event Planning Recipe for
Success)
• “Developing a strong customer base, paying close attention to
clients’ needs, finding a niche, and coping with a changing economy
are all proven ways to keep a business successful and out of financial
difficulty”. (The Event Planning Recipe for Success)
HUMAN RELATIONS IN ORGANIZATIONS TODAY
• In our conversations in class, we talk about:
• “Human relations ideas seen in attitude of management toward
employees”
• “Human relations principles seen in job design; task design of
higher-order needs that increase autonomy, variety, and task
significance.”
HUMAN RELATIONS AND EVENT PLANNING
•With event planning, like the article says, you have to
be a team. The whole team has to be in sync with each
other and delegate well. If not, the event will not go
the way it needs to and you will lose customers.
•Designing a team with the human relations approach
will create the best customer service
QUESTIONS
• If event planning companies didn’t go with the human relations
approach, would the problems snowball into a business failing?
Why?
WORKS CITED
• The Event Planning Recipe for Success. Entrepreneur. Retrieved
from www.entrepreneur.com/article/233686
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