DMAW Marketing AdVents – Jamie Natelson’s “President’s Perspective” - February 2015

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DMAW Executive Committee & Board of Directors 2014

Executive Committee President—Jamie Natelson Avalon Consulting Group 202-429-6080 ext. 106, jamien@avalonconsulting.net

Treasurer—Kathy Calta Barton Cotton, 410-565-5040kathy.calta@bartoncotton.com

Secretary—Alan Rich, Nova Label Co. 301-386-4433, alan@novalabel.com

Immediate Past President—Peter CarterChapman Cubine Adams + Hussey703-248-0025, pcarter@ccah.com

Board of DirectorsDennis Ashcraft, Colortree Group 804-358-4245, dashcraft@colortreeva.com

Samantha Brown, Schultz & Williams215-625-9955, sbrown@schultzwilliams.com

Kate Carr, Silver Marketing 301-652-3691, kcarr@silvermarketing.com

Jim Chmielewski, Public Interest Communications 703-847-8300, jim@pic1.com

Mike DeFlavia Lautman Maska Neill & Company202-296-9660 ext. 211mdeflavia@lautmandc.com

Melissa Ford, Mal Warwick | Donordigital202-332-3124, melissa@malwarwick.com

Cheryl Keedy, Production Solutions, Inc.703-734-5700, ckeedy@psmail.com

Sherene Kelly, Wiland 510-332-2477, skelly@wilanddirect.com

Liz Kincheloe, Infogroup202-973-5400, liz.richardson@infogroup.com

Mikaela King, Defenders of Wildlife202-682-9400, mking@defenders.org

Peter Maaseide, L&E Meridian 703-913-1654, pmaaseide@l-e.com

Shira Mitchell, Special Olympics202-715-1156, smitchell@specialolympics.org

Eric Rardin, Care2703-473-2825, ericr@care2team.com

Jeff Thomas, ProList 301-924-4545 ext. 1022, jthomas@prolist.com

DMAW Educational Foundation Liaison—Syma Mendelsohn, 301-351-4863, symamendelsohn@verizon.net

DMAW Educational Foundation Carrie Schweikart, President carrie.schweikart@qg.com

DMAW Executive Director Donna Tschiffely donna@dmaw.org703-689-DMAW, fax 703-481-DMAW

PRESIDENT'S PERSPECTIVE

DMAW Marketing AdVents: (ISSN 0896-4742) is published monthly by the Direct Marketing Association of Washington, Inc., 11709 Bowman Green Drive, Reston, VA 20190-3501. Periodicals postage paid at Herndon VA and at additional mailing offices.

Postmaster: Send address changes to DMAW Marketing AdVents, 11709 Bowman Green Drive, Reston, VA 20190-3501; email info@dmaw.org • website www.dmaw.org

BY JAMIE NATELSON

How should I start?

Wise words. First impressions. Integration.

First, let’s get this important thing out of the way — I am proud to be a part of the DMAW community and honored to serve as its president.

The DMAW is your community — it grows and flourishes through your involvement. You are the architect of this community, and essential to how we evolve.

If you ever thought of getting more in-volved in the DMAW, now is the time to do so. This year—2015—is our 60th anniver-sary. It will be a great year to make a new friend, learn something new, integrate...all the cool kids are doing it...because they know being direct works.

As we all determine which new strategy, channel, or tool is either a flash in the pan or our new bread and butter, we know to-gether we can learn, prosper, and do good work together.

Want to come along?

LL&P,

Jamie

P.S. If you don’t know how to get involved, contact Donna, me, or any of our board members. It will be painless and possibly fun.

P.P.S. If you don’t participate, you can’t complain...as much.

P.P.P.S. If you do not know what LL&P stands for, feel free to drop me a line.

Six for the Sixtieth 

This is DMAW's 60th anniversary and we're looking for talent!

Are you a photographer?

Are you a writer?

Will you lend a hand to a committee?

Can you volunteer at the Bridge?

How about recruiting a new member?

Are you willing to tweet and retweet @theDMAW?

To share your talents, email me or any Board member on the list to

the left. GET INVOLVED. We want YOU!