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Tools to Help You Join the
Self-Publishing Revolution
Trevor Hunsaker
#1 Weird Secret to
Self-Publishing Your
Book...
( Traditional Publishers Hate It! )
Write the
?&*% Book
Authoring
Plain text – NOT a Word Processor
Typesetting ≠ Writing
Text Editor:
• Notepad++
• Adobe Brackets, etc
Markup Format
Prose: Markdown
Technical: LaTeX
Why Markdown?
.md ?
.html
.epub
.mobi
.docx
Markdown Tutorial
http://markdowntutorial.com/
# Heading (h1)
## Smaller Heading (h2)
_italic_
**bold**
[Link Text](URL)
Markdown Tutorial (cont.)
!(/path/to/img.jpg)
* List item 1
* List item 2
Docverter.com
HTTP API for converting from markup to document
• http://c.docverter.com
Run on own computer (Source on Github)
• Wraps Jruby, Pandoc, Calibre
Hosted solution coming
Docverter Usage
Script via bash or your choice of language
HTTP POST request, multipart / form-data
Documentation:http://www.docverter.com/api.html
Docverter’s Sample:http://www.docverter.com/examples/markdown_to_epub.zip
curl
--form from=markdown \
--form to=epub \
--form input_files[]=@chapter1.md \
--form input_files[]=@chapter2.md \
--form other_files[]=@metadata.xml \
--form other_files[]=@document-open.png \
--form other_files[]=@stylesheet.css \
--form epub_metadata=metadata.xml \
--form epub_cover_image=document-open.png \
--form epub_stylesheet=stylesheet.css \
'https://c.docverter.com/convert' > markdown_to_epub.epub
curl
--form from=markdown \
--form to=epub \
--form input_files[]=@chapter1.md \
--form input_files[]=@chapter2.md \
--form other_files[]=@metadata.xml \
--form other_files[]=@document-open.png \
--form other_files[]=@stylesheet.css \
--form epub_metadata=metadata.xml \
--form epub_cover_image=document-open.png \
--form epub_stylesheet=stylesheet.css \
'https://c.docverter.com/convert' > markdown_to_epub.epub
curl
--form from=markdown \
--form to=epub \
--form input_files[]=@chapter1.md \
--form input_files[]=@chapter2.md \
--form other_files[]=@metadata.xml \
--form other_files[]=@document-open.png \
--form other_files[]=@stylesheet.css \
--form epub_metadata=metadata.xml \
--form epub_cover_image=document-open.png \
--form epub_stylesheet=stylesheet.css \
'https://c.docverter.com/convert' > markdown_to_epub.epub
curl
--form from=markdown \
--form to=epub \
--form input_files[]=@chapter1.md \
--form input_files[]=@chapter2.md \
--form other_files[]=@metadata.xml \
--form other_files[]=@document-open.png \
--form other_files[]=@stylesheet.css \
--form epub_metadata=metadata.xml \
--form epub_cover_image=document-open.png \
--form epub_stylesheet=stylesheet.css \
'https://c.docverter.com/convert' > markdown_to_epub.epub
curl
--form from=markdown \
--form to=epub \
--form input_files[]=@chapter1.md \
--form input_files[]=@chapter2.md \
--form other_files[]=@metadata.xml \
--form other_files[]=@document-open.png \
--form other_files[]=@stylesheet.css \
--form epub_metadata=metadata.xml \
--form epub_cover_image=document-open.png \
--form epub_stylesheet=stylesheet.css \
'https://c.docverter.com/convert' > markdown_to_epub.epub
Via Python & Requests*
*Forked version of Requestshttps://github.com/saturdayplace/requests
Via Requests
http://bit.ly/1nkcDRz
You (Really) Need Help
Fiverr.com
● Copyediting
● Cover
● Illustration
Marketplaces
Amazon
Apple iBooks
Google Play
SoftCover.io
LeanPub.com
Own Website / Gumroad
Amazon Kindle Direct Publishing
https://kdp.amazon.com
Supported Formats: DOC, DOCX, HTML, MOBI,
ePub, RTF, TXT, PDF
Complex formatting in Word and PDFs may not
convert well
Amazon Kindle Direct Publishing
Amazon Pays You:
Royalty File Size Book List Price
35%
<= 3 MB $0.99 - $200
3 MB < SIZE < 10 MB $1.99 - $200
>= 10 MB $2.99 - $200
70% Any $2.99 - $9.99
Apple iBooks
https://itunesconnect.apple.com/WebObjects/iTunesC
onnect.woa/wa/bookSignup
Accepts ePub format
Takes 30%, pays you 70%
iBooks Author (Free on Mac store) for creating
multitouch books
iBooks Producer for publishing to the store
Google Play Books
https://support.google.com/books/partner/checklist/4
489282
Don’t publish their royalty rates
Accept ePub, PDF
“On the Internet” people claiming ~ 50%
Full text available in Google searches
Customer Service (?)
SoftCover.io
Ruby gem (OS X and
Linux)
Generate: HTML, PDF,
ePub, Mobi
Command-line interface> softcover deploy
Takes 10%, pays you 90%
Create a marketing site
for your book
Create multi-media
packages
LeanPub.com
Dropbox + Markdown
Web interface for previewing or publishing
Generates: PDF, ePub, Mobi
Takes 10% + 50¢ per sale
• Sell before complete, buyers get free updates as
you progress
Sell generated files on other marketplaces
Gumroad.com
Sales and Fulfillment only (Add to your own website)
Takes 5% + 25¢
Super simple customer checkout process
Easy to integrate into your website
Sell whatever file you have
Marketing Conversion Rates
YouTube 2.2%
Twitter 5.4%
Facebook 6.3%
Email 9.4%
MailChimp.com
First 2,000 subscribers free
< 12,000 emails / month
Trevor Hunsaker
trevor@saturdayplace.com
http://saturdayplace.com
Thanks!
Physical Books
Amazon Create Space
Lulu.com
Blurb
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