OnCrawl SEO basics: Crawl ratio and unique pages

OnCrawl guide - SEO basics

CRAWL RATIO& UNIQUE PAGES

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The crawl ratio is the ratio of pages crawled by Google among all pages known by OnCrawl and Google.

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During the crawl of your website, OnCrawl identifies several types of pages: the number of pages present in your website’s structure, the orphan pages and your active pages.

Among these pages, some of them would have been crawled by Google and some by OnCrawl, which would then give a total of known pages.

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OnCrawl thus tells you exactly how many pages are present in your structureand how many unique pages

were crawled by Google.

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Some pages can be crawled by the search engines bots more than once but what matters is that they are crawled in the first place. That is why we call them unique pages.

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With all these information, we then compute the crawl ratio.

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- Link all pages that could possibly generate traffic to your website’s structure (like category pages or internal search result pages).

- Reattach the orphan pages that you have identified and that bring you the most value, to your website structure.

BEST PRACTICES FOR CRAWL RATIO AND UNIQUES PAGES% %

- Optimise all of your onpage SEO elements to increase your overall visibility.

- Use tools like OnCrawl to have a better understanding of your website’s behaviour.

the pages present in your website’s structure will be better indexed and you will be able to notice an increase in your SEO visits.

BEST PRACTICES FOR CRAWL RATIO AND UNIQUES PAGES% %

If you have any questions regarding crawl ratio and unique pages, feel free to drop us a line

@Oncrawl_CS

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