Indonesia market overview 2015

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INDONESIA MARKET AND OVERVIEW

Prepare : Kelvin

What does make Indonesia Special

Prepare : Kelvin

Volcano Bali Muslim

INDONESIA MARKET AND OVERVIEW

ACTUALLY, HERE ARE THE TRUTH OF INDONESIA

TELECOMUNICATION

There are around 10 Telcos in Indonesia, with the penetration rate is more than 100%. The grow rate of

this industry in the years of 2000s is more than 40%/year, and reduced to around 18%/year from 2010s

The number of users of each Telcos is described in the table below:

No Operator Technology Users

1 Telkomsel GSM, GPRS, EDGE, UMTS, HSPA 140,000,000

2 Indosat CDMA2000 1x, EV-DO Rev 0, GSM, GPRS, EDGE, UMTS, HSPA 72,000,000

3 XL GSM, GPRS, EDGE, UMTS, HSDPA 47,000,000

4 Telkom CDMA2000 1x, EV-DO 26,000,000

5 Axis 1800 MHz GSM, GPRS, EDGE, UMTS 16,000,000

6 Bakrie Telecom CDMA2000 1x, EV-DO Rev A 15,000,000

7 Others 10,000,000

TELECOMUNICATION

Market Share:

41.0%

19.4%

17.5%

6.7%

6.0% 5.6% 3.7%

Telkomsel

Indosat

XL

Telkom

Axis

Bakrie Telecom

Others

TELECOMUNICATION OPERATOR END OF 2014

Mobile OS market share

Back to the years of 2000s, mobile phone market in Indonesia is dominated by Blackberry. According to some analyst, it has an estimated 7Mil + BB subscribers. However, it seems that the BlackBerry operating system now must give up its throne to its rival, Android. According to a research from International Data Corporation (IDC), the BlackBerry operating system that has dominated the market share for mobile devices in Indonesia will be taken over by Android with 56% users in the second quarter of 2012, and reached 53% by the end of 2013.From Quarter II-2015, Android already get 72% market share.

From 2012 - 2013 From 2015

Mobile Provider in

- Top of Mobile Handset: Samsung still is No1 in Indonesia market which very high quantity of Sale

- Local Brand are very aggressive in Marketing.Evercoss and Advan was the spansor of the most watched TV programe:X-factor and

Indonesia Idol,

- Maxtron,Cyrus,S-nexian,Tipphone,Polytron can see many billboards in street

- These local phone corporation with Telko to do data plan bundling

- Evercoss ship 16M phone/annualy and has 40 Model in market

- Smartfren can only be used for Smartfren Network,thus it sale helps with Smartfren’s users

Specfication of Android Device in Indonesia

In Indonesia, Most of people still have very limited budget for buying a Handphone, So that the average Specification Average Price for Android Device in Indonesia is $ 50 until $ 100

Android Version

The Most of Android version in Indonesia

3G And Wifi user Behavior

User Using Mobile for What

INDONESIA GAMING MARKET OVERVIEW

Source:Newzoo

INDONESIA Game Market Overview

What kind of game is Famous in Indonesia

INDONESIA Game Market Overview

What kind of mobile game is Famous in Indonesia

Mobile Game Market

MOG 2015

Mobile Game Market

Top Revenue Game online in Indonesia

Portal from Ren Ren(China)

Audition Mobile Brave Frontier

Baidu Appstore(Mobo Market)

MOG 2015

Mobile Game Market

-Top Revenue Card Game online in Indonesia

Boyaa Pocker

Indo Play Zynga Pocker

Pocker Pro(Coalaa)

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