Stepping Out of Your COMFORT ZONE

Preview:

DESCRIPTION

This presentation for Marketing over Breakfast used my own start-up, Modern Health Talk, as an example.

Citation preview

Stepping out … of your marketing COMFORT ZONE

by Wayne CaswellModern Health Talk

COMFORT ZONESafe

Secure

Familiar

Predictable

Competent

CHALLENGE ZONE

Unknown

Risky

UnexpectedRetreat

Confidence

Fulfilling

Limitless

Breakthrough

COMFORT ZONE

DANGER ZONE

CHALLENGE ZONE

COMFORT ZONE

Significant and RealRisk

Overwhelming Odds

AgainstDaunting Opposition

$34 BillionGovernorLt. Governor

All 9 JusticesAll but 5 Reps

Like Nemo, I gained confidence and skills, but …

… I’m still in & out of my COMFORT ZONE

300+ RESOURCE L INKS

BLOG

Key Word Search

CATEGORIES

KEY WORDS

COMMENTS

Social Media

My Arti cles

Please

Newslett er

Wow!

58,804 members

But LinkedIn is a Professional audience, not My audience.

ACCESSIBLE DESIGNStair Lifts & Pool Lifts

UNIVERSAL DESIGNZero-Step Entry for: • Rolling Suitcases, • Baby Strollers, • Dollies … and• Wheelchairs

Accessible entry

KITCHEN DESIGN• Pull-outs• Knee Space• Lever Handles

Mobility – ability to move in and around the kitchen, gross/fine motor skills

KITCHEN DESIGN• Adjustable Counter

Height•Motion-activated Soap

Dispensers• Self-stirring Pots•Mirrors to see in Pots

Knee Space

Zero-Step Shower with Grab Bars, Seat and Handheld Showerhead

Lever Handles

Secured Rug

Lever Handle

Grab Bar

BATHROOM DESIGN

Old for a Day?

MIT’s AGNES (Age Gain Now Empathy

Suit) simulates being 74,

promotes Universal Design

Wireless Motion & Occupancy Sensor

Magnetic contact sensorFish Feeder

Multi-Light Dimmer wireless remote

Programmable Thermostat

Home Control & Automation

Smartphones & Tabletsas Health Gateways High-tech Toilets

and Much More

THANK YOUWayne Caswell