Runa Presentation (Final) Pptx

HEALTH SAFETY FUN

TUTORIAL GROUP DW5GROUP W51

GREGORY BEH MING JUNKOH WANYING LYNN

YIP CHURN TUCKTERENCE GOH

NICOLE TAY

Overview and Reason

Problem StatementPeople

ActivitiesContext

Proposed Solution

Strengths of Solution

Criticism of Solution

Question and Answer

RUNA (pronounced “runner”)

Objective of design concept.Fusing of ‘buddy’ and safety while you run.

Why?- Motivating runners as they surpass their limits. - Monitor periods of intensive cardiovascular activity.- Easing concerns of next-of-kin.

HEALTH SAFETY FUN

Overview and Reason

Problem StatementPeople

ActivitiesContext

Proposed Solution

Strengths of Solution

Criticism of Solution

Question and Answer

HEALTH SAFETY FUN

PROBLEM STATEMENT

Persona of Targeted GroupFrom our fieldwork (in Assignment 1), we observed that:

• Gender: Male/Female (3:2)• Age: 18 to 35• Attire: MP3 player, watch, pouch

Overview and Reason

Problem StatementPeople

ActivitiesContext

Proposed Solution

Strengths of Solution

Criticism of Solution

Question and Answer

HEALTH SAFETY FUN

PROBLEM STATEMENT

Activity:Running on their own

Research insights:• Increased marathon participation• Health/Beauty conscious• High number of sports injuries

Overview and Reason

Problem StatementPeople

ActivitiesContext

Proposed Solution

Strengths of Solution

Criticism of Solution

Question and Answer

HEALTH SAFETY FUN

Year Number of Participants

2008 50,000

2007 40,000

2006 31,000http://www.singaporemarathon.com/Runners/Event_Milestones.aspx

Year Number of Deaths Related to Sports in Singapore

2005 9

2006 6

2007 6http://sportssafety.ssc.gov.sg/publish/etc/medialib/my_media_lib/sports_safety_images.Par.0006.File.tmp/Sports_Safety_Committee_26SEPO7.pdf

Overview and Reason

Problem StatementPeople

ActivitiesContext

Proposed Solution

Strengths of Solution

Criticism of Solution

Question and Answer

HEALTH SAFETY FUN

PROBLEM STATEMENT

Physical – OutdoorsSocial – usually alone (negligible) Cultural – Healthy lifestyle, many wearing marathon finisher t-shirts, display of accomplishment on facebook.

HEALTH SAFETY FUN

PHOTOS OF CONTEXT

Overview and Reason

Problem StatementPeople

ActivitiesContext

Proposed Solution

Strengths of Solution

Criticism of Solution

Question and Answer

HEALTH SAFETY FUN

PHOTOS OF CONTEXT

HEALTH SAFETY FUN

Many running casualties

Injuries come about when they over exert themselves

To complete a marathon.

How to overcome limitation?

Introduce a device that monitors their health status.

MOTIVATIONThey will require a

stimuli.

THOUGHT PROCESS

Overview and Reason

Problem StatementPeople

ActivitiesContext

Proposed Solution

Strengths of Solution

Criticism of Solution

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HEALTH SAFETY FUN

PROPOSED SOLUTION

Monitor health status

Location tracking

Distress alert

Facebook integration

Overview and Reason

Problem StatementPeople

ActivitiesContext

Proposed Solution

Strengths of Solution

Criticism of Solution

Question and Answer

HEALTH SAFETY FUN

PROPOSED SOLUTION

HealthSTATS Bpro

(BP and HR Monitors)

LG GD910(GPRS/3G)

POLARFT80

(HRM/GPS)

I AM EXHAUSTED…

RECEIVES A MESSAGE FROM A FRIEND

…SMILES GLEEFULLY

HEALTH SAFETY FUN

I AM EXHAUSTED…

RUNNER FAINTS BY THE PAVEMENT

BEEP!BEEP!

MUM RECEIVES A DISTRESS ALERT VIA

SMS

HEALTH SAFETY FUN

Overview and Reason

Problem StatementPeople

ActivitiesContext

Proposed Solution

Strengths of Solution

Criticism of Solution

Question and Answer

HEALTH SAFETY FUN

STRENGTHS OF SOLUTION

A: Inspiration on your wrist.

B: Distress alert.

C: Exercise with a peace of mind.

D: Technology involved are readily available.

E: Ability to sync with a computer.

F: Appeals to youths want to gain social recognition. (bragging rights…etc)

Overview and Reason

Problem StatementPeople

ActivitiesContext

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Criticism of Solution

Question and Answer

HEALTH SAFETY FUN

STRENGTHS OF SOLUTION

G: Leverage on Facebook status update.

H: Integration with current social network.

I: Creates product awareness.

J: Community identity.

K: Familiar form factor and interface.

Overview and Reason

Problem StatementPeople

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Strengths of Solution

Criticism of Solution

Question and Answer

CRITICISM OF SOLUTION

Battery lifeCould be an issue if we decide to use a small device.

Form factor• Limited buttons for many functions• Small screen

HEALTH SAFETY FUN

Thank You.

Overview and Reason

Problem StatementPeople

ActivitiesContext

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QUESTION AND ANSWER

HEALTH SAFETY FUN

Double-click on the icon for more info on RUNA’s functionalities.Alternatively, you can download a copy from: http://www.mediafire.com/?jqyzyb0zniiRUNA