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What is it that games bring to users? where's the magic? how to capture it? what are some of the good examples regarding games for health?
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Oscar Garcia Pañella, PhD Gamification & Motivational Design
@kokopus_dark – oscar.garciap@cookiebox.org
[Non]Serious Games for Health: Playful
Memorable Experiences within Fantasy Pills
SOURCE: http://pandodaily.com and BunchBall
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Thanks for this
intrinsic motivator!
LOL
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CLICK
!
Usual stuff becomes prettier when fun!!!
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My Wordle… @kokopus_dark
oscar.garciap@cookiebox.org
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My Brain!
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My PHD!…
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http://www.re-mission.net/
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Avatar:
The Collector
Level:
ONE
Unlocking:
Epic Wins!
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A: Videogames
C: Parties D: Marketing
50:50
B: Skills
2 250 € 1 100 €
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50.000 €
25.000 €
10.000 €
5.000 €
1.000 €
500 €
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1 millón
500.000 €
250.000 €
100.000 €
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THEREFORE…SHOULD WE USE THIS ELEMENTS…ONLY?
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Stoppers (Mobs)
Us
Carrots
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Sensation
Fantasy
Story
Challenge
Social
Discovery
Expression
Immersion
http://www.8kindsoffun.com/
BESIDES…
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LIKE
…
…
HAMBURGUERS?
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Gamification
Aesthetics
Transmedia
Storytelling
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Avatar:
The Explorer
Level: TWO
Unlocking:
Paper Videogames
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RUBEN…
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Anna Aguilar
Adso Fernández
Marc Rodríguez
Dani Arguedas
Adela Gutierrez
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Anna Aguilar
2011
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Pau Moreno
Joao Caldas
Adela Gutierrez
Tolo Rosselló
Edu Bosch
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Joao
Caldas
2011
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Social
Expression
AFTERZOOM POKEMON
SERIOUS GAME
GAME
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MISSION
TOMB
RAIDER
Fantasy
Story
SERIOUS
GAME
GAME
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TIMELINE
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Avatar:
The Merchant
Level:
THREE
Unlocking:
R.A.M.P. !
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THE VISION (PLAYFUL LEARNING)
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THEN & NOW…
1982 2013
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PAPER!DE PAPEL
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Fun = Pleasure + Surprise
We SOLVE problems
when PLAYING
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+ Competence (feeling that
you are good at) + Autonomy
(give me choices) + Relatedness
(connect to other people)
R.A.M.P.
Andrzej
Marczewski
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Avatar:
The Conqueror
Level:
FOUR
Unlocking:
Super Mario Rulezzzz
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Super Mario showed me…
to get ready + think in advance…
ACTION – REACTION
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Super Mario showed me…
to tackle with new situations…
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Super Mario showed me…
time management…
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Avatar:
The Wizard
Level:
FIVE
Unlocking:
Lots of players!
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WHAT I LIKE VS
WHAT YOU LIKE
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http://www.mud.co.uk/richard/hcds.htm
IDENTIFY MY TARGET GROUP!!!
http://marczewski.me.uk/
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Today We Had… Avatars
Points
Coins
Access
Random’s
Challenges
Missions
Progress
Inventary
Surprises
Content
Unlockings
…
…
…
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Avatar:
Superheroes
Level:
SIX
Unlocking: THANK YOU!
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ACHIEVEMENT UNLOCKED!
@kokopus_dark
oscar.garciap@cookiebox.org
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