DNA Guide - Tri Molecular Conference, San Francisco

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Talk covers evolution of digital human beings. How we can expect the genome to follow the same pattern as other user generated content platforms once individuals are allowed to upload their data and control how it is shared. Concept of self-organizing genomes, EHR with real time consent, digital human rights.

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Self Organizing Genomes with Real Time Consent

DNA Guide, Inc. All rights reserved 2012

Alice Rathjen, President, Founder

alice@dnaguide.com

Method for preparing and using personal and genetic profiles

Genome

Digital Human Being

The Evolution of Digital

Humanity Electronic

Health Records

Next Generation

Sequencing

Technologies

Molecular

Diagnostics Social Networks

1993 Domain Name Registry System is Privatized

Grows from 15,000 to 137,898,612 Feb 2012.

The Evolution of Digital

Humanity Electronic

Health Records

Next Generation

Sequencing

Technologies

Molecular

Diagnostics Social Networks

1993. AOL is launched for Mac and Windows.

The Evolution of Digital

Humanity Next Generation

Sequencing

Technologies

Molecular

Diagnostics Social Networks

1996

The Evolution of Digital

Humanity Electronic

Health Records

Next Generation

Sequencing

Technologies

Molecular

Diagnostics Social Networks

2001

The Evolution of Digital

Humanity Electronic

Health Records

Next Generation

Sequencing

Technologies

Molecular

Diagnostics Social Networks

6 Billion Images in 2011

2004

The Evolution of Digital

Humanity Electronic

Health Records

Next Generation

Sequencing

Technologies

Molecular

Diagnostics Social Networks

100 million videos viewed daily in 2006

2005

The Evolution of Digital

Humanity Electronic

Health Records

Next Generation

Sequencing

Technologies

Molecular

Diagnostics Social Networks

138.9 million monthly unique U.S. visitors May 2011

2004

The Evolution of Digital

Humanity Electronic

Health Records

Next Generation

Sequencing

Technologies

Molecular

Diagnostics Social Networks

2012 1992

The power of

Self- Organizing

Genomes

The advantages of

Real Time

Consent

Electronic

Health Records

Next Generation

Sequencing

Technologies

Molecular

Diagnostics Social Networks

2022 2012 Research

Goverments/Passports

Electronic Health Records

Patient Groups

Ancestry

Gaming (DNA Avatars)

Biometric Access/ E-Commerce

Online Identity Services

Citizen Science

Non-Govt Health Organizations

Disaster Response / Epidemics

2 Billion Genomes in

10 Years?

The Industries Problem.. No Path to Market

Genetic Data Explosion Huge investment in

Sequencing Technologies

and Molecular Diagnostics

Personalized Medicine

R&D

Pharma /

Clinical

Trials

Consumers/

Patients IN

SU

RA

NC

E

Regulation, Privacy, Ease of Use

Health

Services

Regulation

www.DNAguide.com

Problem of Fear and Ignorance

T

A T

G C

T

A

C

G

A

The Patient Has Changed

Doctor, it hurts

when I do this

Doc, I was born

this way.

New Path to Market?

Consumer/Patient

Controls Access

To Their DNA via

Real Time

Consent

Those Providing

Valuable

Information and

Services Get

Rewarded

T

G

C

A

Genome Browsers & Non-Scientific Users

(Mitochondria)

Solution is to Manage Interpretation and Access Down to the Base Pair Level

DNA Guide Enables Dynamic Regulation & Compliance

Quality of Science

Medical Utility

Viewing Risk

(Graded) A,B,C,D,F

W = Withdrawn

I = Incomplete (by Scientific Community)

(by Health Care Providers/ Payers)

E = Everyone,

PG = Physician Guidance

R = Restricted

(Genetic Counselors, Ethics)

Category Rating

(Five Star Rating)

(Movie Rating)

Building the Scaffolding for Future Biological Data

DNA Security

Token

DNA Compass DNA Body

Use values within the DNA

sample to uniquely identify

every dataset. Token serves

as a dynamic or static IP

address - allowing every

person to become a node on

the network.

DNA Guide provides mobile dynamic

maps of entire genomes and can

perform spatial analysis across

multiple layers of different types of

genetic data.

DNA Guide’s DNA Body will

provide expression data,

medical records, and images to

be linked to a map of the human

body and to genomic location.

Navigating Genetic Data

Privacy, Regulation and Ease of Use

DNA Guide, Inc. All rights reserved 2012

Alice Rathjen, President, Founder

alice@dnaguide.com

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