Basic training 2013

BASIC TRAINING3 PARTS TO THE BUSINESS

YOUMARKETING PLAN

PRODUCTS

Present Herbalife and yourself in an effective and efficient manner while addressing these main questions:

1. What is Herbalife’s history?2. How do I overcome objections?3. Are the products safe and how are they used?4. What’s the difference between drugs and nutrition?5. How do I package my story?

REFERENCE POINTS

Questions and Objections 90% of what is said is typically based on here say and/or rumor

NOT to be taken personally. 10% is based on fact.

How to respond:

Simply say…“I don’t know about that. All I know is ____________”

• …share facts and• testimonials.

OVERCOMING OBJECTIONS

Why Herbalife?Why Herbalife?

What makes Herbalife a unique opportunity?1. Herbalife superior world class Wellness Products2. Product results of +70 million daily users worldwide3. A comprehensive training and mentoring system4. Operations in 88 plus countries5. A 33 year track record of success

2012201220112011

Why Herbalife?Why Herbalife?

What makes Herbalife a unique opportunity?1. From $2 million in 1980 to $6.2 Billion in 20122.Double digit growth even in recent economic meltdown3.In excess 1000 self-made millionaires4.New millionaire every 3 days – you could be next!

2012201220112011

Indian Health Scenario• Every 4th Indian is either a

diabetic or at risk of developing diabetes

• 30% men and 50% women in urban India are overweight

• Childhood obesity is on the rise

• Indians are 3-4 times more prone to heart diseases

World Health Organization says

5 lifestyle diseases:

• Type II diabetes• Heart diseases • High blood pressure• Stroke • Certain forms of cancer

Obesity increases the risk for all these diseases

Obesity has become a global epidemic!

Doctors say

• 70% of all doctor visits are due to diet related conditions

• 50% of these can be prevented with good nutrition & lifestyle improvement

The #1 complaint is fatigue

DRUGS VS. NUTRITION

Drugs are chemicalsmade in labs

Drugs require FDAApproval

Drugs are for severesickness

Herbalife nutritioncomes from food

Herbalife is beans,vegetables, grains, andHerbs

Herbalife is for wellness

What is Balanced Nutrition?

What our body needs on daily basis

• Proteins• Vitamins and minerals• Carbohydrates• Essential fats• Fibre• Herbs • Water etc.

Ensuring we get a daily supply of the adequate amount of nutrients from our diet to stay healthy.

The Indian Diet

Indian Diet HerbalifeHigh Carbohydrate LowHigh Fat LowHigh Salt LowHigh Calories AdequateLow Protein Adequate Low Fiber Adequate

It is so easy

Basic NeedHerbalife NutritionIt is so easy

LOSEWEIGHT

MAINTAINWEIGHT

GAINWEIGHT

TABLETS 3 3 3

SHAKES2 1 3

BALANCEDMEAL

1 2 3

GENERAL LAWS ABOUT FOOD

MEGA-DOSING LAWProhibited from putting too muchof any one ingredient in a product.

LABELING LAWLabels must indicate any conditionsthat may prevent a person fromusing the product.

PACKAGING YOUR STORY

Before Herbalife I was… (share 3 negatives)1.2.3.

Since starting Herbalife I… (share 3 positives)1.2.3.

QUALIFYING PROSPECTS

1.What do you want to do (goal)?

2.Are you serious about ________ (goal)?

3.What have you tried before?

4.Why do you think it didn’t work?

5.Why are you serious about ________ (goal) now?

Dr. Louis Ignarro, Ph.D. Nobel Laureate In Medicine

Medical & Scientific Advisory Board

I

Nutrition Advisory Board

Dr. Anoop Misra Director and Head

Department of Diabetes and Metabolic Diseases

Fortis Hospitals

• Padma Shri Award Winner• Professor at AIIMS• Dhanwantari Award winner• BC Roy Trophy winner• Top most India’s Diabetologist• Advisor to 2 Prime Ministers of India

Use, Wear, TalkA business opportunity for everyone that’s Fun, Simple and Magical!

USE

1. Use the products2. Start achieving your results.3. You look healthy and feel great.4. People will notice and ask you how you did

it.5. Share your story and others’ stories, and

offer the products.6. Teach others to use the products.

5 KEYS TO THE BUSINESS

KEY #1: CONSISTENCY

A. USE THE PRODUCTS Why? 2 Reasons

1. Business Reason – Tell The Truth (People can feel how you feel)

5 KEYS TO SUCCESS

KEY #1: CONSISTENCY

2. Personal Reason – Good For You

70% Deaths CANCER – STROKES – HEART DISEASE50% Are DIET Related70% All Doctors’ Visits - FATIGUE

5 KEYS TO SUCCESS

KEY #1: CONSISTENCY

Nutritional DEFICIENCIES – 2500/4000 calories per day- Protein- Carbohydrates- Vitamins- Minerals- Fat- Oils- Herbs

5 KEYS TO SUCCESS

KEY #1: CONSISTENCY

Why DEFICIENCIES?- Soil Problems/Chemicals- Over Cooking- Food Choices- Over Eating = Health Problems- Reduce Calories = Deficiencies = Health Problems

Why am I not losing weight?

Do you know an importance of clean villi?

Absorption and VilliAbsorption and Villi

5 KEYS TO SUCCESS

KEY #1: CONSISTENCY

Increase ABSORPTION – VILLIImpaired by:- Tobacco- Alcohol- Medications- Pollution - Stress- Dieting

Which do Which do you prefer?you prefer?

Healthy –vs- Unhealthy VilliHealthy –vs- Unhealthy Villi

5 KEYS TO SUCCESS

KEY #1: CONSISTENCY

HERBALIFE SOLUTION (Keeps Improving)Herbalife Shake 300/400 Cal. Vs. 3,000/4,000 Cal. FoodBetter Absorption – F3 Cell Activator

5 KEYS TO SUCCESS

KEY #1: CONSISTENCY

How To Use The Products

LOSE MAINTAIN GAIN Tablets 3 3 3 Shakes 2 1 3* Meals 1 2 3

* (After Each Meal)

5 KEYS TO SUCCESS

KEY #1: CONSISTENCY

Use ALL Products, As Often As Possible

Nourifusion / Targeted / Etc… Buy From Your Own StoreBecome A Product Of The Product!Learn More From Trainings- Live- Tape/Video/DVD/CD-Rom/Internet- Conference Calls/HBN

WEAR

1. Wear the button2. You will become a walking

advertisement.3. Wear, use or show any Herbalife

item that might get people’s attention–this will facilitate the conversation.

5 KEYS TO SUCCESS

KEY #1: CONSISTENCY

B. WEAR THE BUTTONButton Response:1. Are You Serious About Losing Weight?2. How Much Would You Like To Lose?3. What Have You Tried Before?4. Why It Did Not Work?5. Why Do You Want To Lose Weight?

TALK1. Talk to people2. Tell your weight-loss or business story.3. Explain the product and the business

opportunity.4. Explain how people can improve their

health and earn extra income right away.5. Talk to people you know.6. Talk to the entire world.

5 KEYS TO SUCCESS

KEY #1: CONSISTENCY

C. TALK TO PEOPLE

5 day = 1 YES = Rs.15,000/month10 day = 2 YES = Rs.30,000/month

Daily Methods Of Operation

5 KEYS TO SUCCESS

KEY #2: SIMPLE = DUPLICABLE

A. PRESENTATION

1. Your Story2. Other People’s Story – Ideally Your Customers And Distributors. Borrow Stories – Use The Tools:- DVDs/Audios/HBN/Internet- Journals/Flyers/Brochures/Manual- Before & After Pictures- HOM/Live Meetings

5 KEYS TO SUCCESS

KEY #2: SIMPLE = DUPLICABLE

A. PRESENTATION

3.The Herbalife Story- 29 Years- 69+ Countries- 60 Million+ Clients- 3.7 Billions In Sales in 2007

5 KEYS TO SUCCESS

KEY #2: SIMPLE = DUPLICABLE

A. PRESENTATION

4. Keep It Simple- Easy As 3-2-1 (Scripts)- Which Program?- What Flavor?- Cash? Check? Or Credit Card?

5 KEYS TO SUCCESS

KEY #2: SIMPLE = DUPLICABLE

A. PRESENTATION

5. Questions? – I Don’t Know About That… All I Know Is…

- MEGADOSAGE LAWS- LABELING LAWS

5 KEYS TO SUCCESS

KEY #2: SIMPLE = DUPLICABLE

A. PRESENTATION

6. Income Presentation – Same As AboveDo You Know Anyone Who Could Use An Extra Rs.5000 – Rs.15000/Month Part-Time?

5 KEYS TO SUCCESS

KEY #2: SIMPLE = DUPLICABLE

A. PRESENTATION

7. Next Step – Buy / Sign-Up Now- Set Up A Time To Meet - HOM/1 On 1/Telephone- Watch Video- Internet

Who Can Do That? ANYONE!!

5 KEYS TO SUCCESS

KEY #3: BE POSITIVE!

A. Don’t Take “NO” PERSONALLY!10 = 2 YES = Rs.30,000/Month (Why Not Everyone?)

Problem – 8 Say “NO”- NO’s Are CURIOUS Not SERIOUS- Each NO Is Worth Rs.100!!

5=1 YES=Rs.500 Profit on Rs.1000 sale500 divided by 5 = Rs.100/Person

5 KEYS TO SUCCESS

KEY #3: BE POSITIVE!

B. NEGATIVE OPINIONS4 Out Of 8 NO = NEGATIVE OPINIONS- Protecting Their Ego- Competitive Business- Excuses – All Are EQUAL*- Don’t Burn Bridges – Give A Flyer- Wipe Off Negative Energy

*(Baseball – 3 Strikes Rule – 3 NOs = Move On)

FOLLOW UP1. Pennies in Sale, a fortune in follow-up2. If you make a sale, you can make a living. If

you make an investment of time & Good Service, You can make a fortune.

3. Records4. Customer Call Backs5. Product Delivery6. Regular Contact

5 KEYS TO SUCCESS

KEY #4: CUSTOMER CARE

Use The Herbalife Follow-Up System With Both CUSTOMERS And DISTRIBUTORS

1st DAY – How Do They Use The Products? OPEN Questions3rd DAY – Inches/Weight? Some Blame Everything On Herbalife7th DAY – Inches/Weight? Clients Familiar With Program – Habit15th DAY – Inches/Weight? Ask – Who Noticed? Referrals25th DAY – Re-Orders/Referrals/IBP

Referrals: Use Incentives - $$/Credits/Products/Gifts/Home Party

5 KEYS TO SUCCESS

KEY #5: TAKE ADVANTAGE OF THEMARKETING PLAN AND SUPPORT SYSTEM

25%Rs.1000 saleRs.250 profit

42%Rs.1000 saleRs.420 profit

50%Rs.1000 saleRs.500 profit

A25%

B25%

B25%

A25%

A25%

B25%

Distributor Success Builder

Supervisor

Rs.1000 saleRs.0 profit

Rs.1000 saleRs.0 profit

Rs.1000 saleRs.170 profit

Rs.1000 saleRs.170 profit

Rs.1000 saleRs.250 profit

Rs.1000 saleRs.250 profit

Retail Rs.1000WS Rs.0TOTAL Rs.250

Retail Rs.420WS Rs.340TOTAL Rs.760

Retail Rs.500WS Rs.500TOTAL Rs.1000

5 KEYS TO SUCCESS

KEY #5: TAKE ADVANTAGE OF THEMARKETING PLAN AND SUPPORT SYSTEM

Use The Herbalife Sliding Scale In Your Career Book Manual

Suggestions:1. 500 VPs – 35% Cost Rs.21,300/- = Profit Rs.8,000/-2. 1000 VPs – 42% Cost Rs. = Profit Rs.19,000/- (Best Deal)3. 4000 VPs – 42% Cost Rs.1,60,000 = Profit Rs.74,000/-

5 KEYS TO SUCCESS

KEY #5: TAKE ADVANTAGE OF THEMARKETING PLAN AND SUPPORT SYSTEM

Set Your Goals

Supervisor – Active Supervisor – World Team- 50% Profit / Wholesale / Royalties Next Month Vs. in 75 Days- Supervisors Schools /Higher Level training- Current Promotions

5 KEYS TO SUCCESSKEY #5: TAKE ADVANTAGE OF THE

MARKETING PLAN AND SUPPORT SYSTEM

How To Qualify For Supervisor

1. Retail Your Way To Supervisor10 = 2 YES = 25 days X2 = 5,000 VPHow? A. WHO DO YOU KNOW? MEET? Work LOCALLY / Think GLOBALLY

5 KEYS TO SUCCESSKEY #5: TAKE ADVANTAGE OF THE

MARKETING PLAN AND SUPPORT SYSTEM

B. Referrals / Re-orders – UpgradeC. The ButtonsD. Direct Approach – Live / PhoneE. Surveys/QuestionairesF. House Parties (ShapeScan – Protein Estimator)G. Flyers / Car Signs / Pull-TabsH. Advertising – Newspapers, Mailings, Postcards…I. Lead Generation J. Internet / Websites

5 KEYS TO SUCCESS

KEY #5: TAKE ADVANTAGE OF THEMARKETING PLAN AND SUPPORT SYSTEM

How To Qualify For Supervisor

2. Recruit Your Way There

YOU 1000VP

1000VP

1000VP

1000VP

YOU1000VP

4000VP

YOU1000VP

A1000VP

B4000VP

1. 2.

3.

4000VP

4000VP 4000VP

5000VP 5000VP

6000VP

2500VP Ea.

2000VP Ea.

2000VP Ea.

5 KEYS TO SUCCESSKEY #5: TAKE ADVANTAGE OF THE

MARKETING PLAN AND SUPPORT SYSTEM

How To Qualify For Supervisor

3. Purchase Inventory To Have On HandRs.1,60,000X8% = Rs.8,000 Interest At The Bank AnnuallyRs.1,60,000X42%= Rs.74,000 Profit With Inventory

When You Have Products – You Sell It (Testimony)Combination Of 3 Ways To Become A Supervisor

5 KEYS TO SUCCESS

BUILD WEALTH USING THE SUPPORT SYSTEM

1. Herbalife Support System- STS Seminars- HBN / Video – Audio / DVD – CD Rom- TouchFon- Corporate Events And Trainings

5 KEYS TO SUCCESS

BUILD WEALTH USING THE SUPPORT SYSTEM

2. Your Organization Support System- Local HOM / Trainings / Quickstart- Conference Calls- Promotions / Special Events

5 KEYS TO SUCCESS

BUILD WEALTH USING THE SUPPORT SYSTEM

3. Personal Support System- Great Product Results With Your Follow-Up- Tell – Show – Try – Do (Duplication)Products / Retail / Recruiting / Promotion- Mentoring All Aspects Of Herbalife

Daily Methods Of Operations

(DMO’s)

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All DMO’s All DMO’s Work!Work!

FREE Smoothie Invites (Club Model)

Practice Wellness Evaluations

Flyers / Flyer Displays E-mails / SMS Using Products in Public Branding your Car /

Clothes

Posters/Pull Tabs In-Services Circle of Influence /

Referrals Wear the Button Sampling Surveys Ads Newspapers / Internet Facebook / Twitter

DMO’s (Daily Method Of Operation)

All DMO’s All DMO’s Work!Work!

Nutrition Clubs Fitclub Active Healthy

Life Style Events Weight Loss Challenges Personal Meetings /

Presentations Shake Parties Grand Openings

Wellness Days Sport Events HOM, STS’s Telephone Call Conference Calls 3-Way Calls Internet / Websites Webinars

Communication Mediums'

Center Of Influence

DMO

I

Creating Your Creating Your Name Name ListList

Cell Phone / Email address book

Your Colleagues / Neighbors Personal Trainer / Gym Hairdresser Real Estate Agent Secretary Waitress / Waiter Insurance Agent Builder Pharmacist Travel Agent Fashion Model Resigned / Retired

Is into sports & fitness Was recently married / getting

married Owns a Business Lives Overseas Salesperson Had a baby / have children Medical Rep Guests at your Wedding Accountant Electrician / Engineer IT Specialist House Wife Dietician

How To Approach Your Acquaintances…

Working Your Working Your Name Name ListList

What To Say…

Share your product and business testimony (your story)>

If you don’t have one then share someone else’s

Your story (or others) are worth a fortune.

Phone/In Person Contact > First, always ask them about

themselves first > Be an active listener The more they talk about

themselves the more they will be interested in you>

When they ask about you…>

Nutrition ClubDMO

I

Working The Working The Nutrition Club Nutrition Club ModelModel

FREE Smoothie Invites

Practice WellnessEvaluations

“Hi! I’m (Name), we’re having a grand opening! Have you been

invited to our nutrition club for a Sampling of our Aloe, Tea,

and Smoothie?”

“Also inside is a gift certification worth $249 for a full Wellness Evaluation!”

See Practice Wellness

Evaluation Script!Fold Out Cards…

FREE Smoothie Invites

Practice WellnessEvaluations

Free Invites > Counter Presentation > Order Tickets > 24 Hour Follow Up > Wellness Evaluation > Product Purchased > % will go Distributor

Make Name List > Call List using Practice

Wellness Eval Script > Wellness Evaluation > Product Purchased > % will go Distributor

Working The Working The Nutrition Club Nutrition Club ModelModel

5 KEYS TO SUCCESS

SUMMARY

Care More About Your Customers’ Results Than Your Profit= FORTUNE=

Care More About Your Distributors’ Success Than Your Profit

Set Your GoalsDevelop A PlanBe ConsistentDo Your BestHAVE FUN!!

NUTRITION

• Definition of Nutrition• Why Nutrition• Balanced Nutrition

What is Food & Nutrition?

Food is what we eat when we are hungry and even when we are not hungry!

Nutrition is what our body needs on a daily basis to stay healthy

Why Nutrition?

• Growth & development• Detoxification• Immunity• Fertility• Anti Aging• Maintaining optimal health

It helps in…

Foods depleted of nutrients...

•Growing •Storing•Cooking

Due to improper methods of:

Our daily ‘normal’ food

EXCESSESSalt, sugar,

fats,calories, carbohydrat

esVitamins & minerals,

protein, fiber, water

DEFICIENCIES

Why Herbalife products?

• For Nutritional problems• For Obesity related problems• For wellness related solutions

Our Core HealthyOur Core HealthyMeal Is Amazing Because It Is…Meal Is Amazing Because It Is…

EngineeredEngineeredSuper FoodSuper Food

I

It Includes….

Combining Cellular Nutrition and the Power of Protein makes us unique.

Cellular Nutrition helps ensure the nutrients absorbed and delivered throughout your body at the cellular level.

The Power of Protein means, you can manage your weight by:

Controlling your hungerMaintaining your lean body mass

Formula 1- Nutritional Shake Mix

• Soy protein based• Packed with vitamins and minerals• Rich in essential antioxidants• Provides high quality dietary fibre• Low in calories, fat & sodium• Scientifically designed food supplements that gives nutritional

benefits of a meal without overloading on calories, fat and sugar• Provides optimum protein and essential vitamins and minerals

needed to stay healthy• Convenient solution for weight management!

Ideal meal replacement!

25 g of soy protein a day, as a part of a low fat, low cholesterol diet can help reduce the risk of heart disease – US FDA

Formula 1 Nutritional Shake Mix

A nutritious meal replacement shake mix with soy protein, healthy fiber, and up to 19 essential vitamins and minerals, plus herbs

A core product for Cellular Nutrition and weight management: weight-loss and keeping weight

A nutritious meal replacement shake for weight management and overall good health

* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. 1 As part of a program that includes healthy meals and exercise

Formula 2 - Multivitamin Mineral & Herbal Tablets

•Supplements Formula 1 Nutritional Shake Mix

•Provides antioxidants•Aids in detoxifying

Helps provide key ingredients our daily shopping forgets!

Formula 3 – Personalized Protein Powder

Protein is needed daily•Vital for growth & development

•Maintenance of muscle & tissues, because of Whey protein, rich in cysteine and methionine, which are vital to muscle development

Best quality soy protein isolate & whey protein

Perfect protein supplement to your daily diet!

“CELL ACTIVATOR”

• Helps activates cells to perform better

•Increases vitality & energy•Decreases fatigue•Helps absorption of nutrition

• Helps energise body cells

• Rich in powerful antioxidants

Great for good health at the cellular level!

Activated FibreBenefits of fiber:• Cleanses the system• Gives feeling of fullness• Reduces fat absorption• Assists in lowering blood Cholesterol• Stabilizes blood sugar levels

Terrific support to weight management!

Aloe Plus

•Immune booster•Stomach soother

Great for digestion & long-term

Good health!

Best Aloe Vera extract with added herbs

Cell-U-Loss

• Vitamin C – antioxidant

• Potassium

• Reduces orange peel effect

• Reduces fluid retention

A herbal blend that helps fight cellulite!

AFRESH – ENERGY DRINK MIX

• Containing Guarana seed extract and Orange Pekoe extract with lemon flavor & in Peach Flavor

• For refreshing, relaxing, rejuvenating

• Can have cold or hot• Easy to make any where any

time• Low in calories

DINOSHAKE

Ideal protein supplement:•Has the highest protein content per serving

•Contains essential vitamins & minerals

•Is low in sugar & fat•Good for bone growth & brain growth

Balanced Nutrition for children

A must-have for all growing children!

Introducing NouriFusion™

• New MultiVitamin Skin Care line• Basic nutrition and basic care for skin• Protection from environment• Products are a fusion of science

and nature

Key Ingredients• Antioxidant vitamins A, C and E• Skin-enhancing botanicals• SPF 15 sunscreen in moisturizers for

UVA/UVB protection• Improved product texture, look and feel

FPO

Normal to Dry Skin Type

• Multi Vitamin Lotion Cleanser, Toner, Moisturizer

• Rich, hydrating formulas• Leaves skin soft, smooth, protected• Available as a system or individually

Normal to Oily Skin Type

• Multi Vitamin Foaming Gel Cleanser, Toner, Moisturizer

• Light, non-greasy formulas• Helps reduce excess oil and shine• Available as a system or individually

Multi Vitamin Eye Cream

• Rich, emollient formula• Moisturizes delicate skin around the eye• Helps reduce the appearance of fine lines• Helps increase skin firmness around the

eyes

Multi Vitamin Eye Gel

• Helps reduce under-eye puffiness• EyelissTM technology for visible results• Instant cooling sensation• Skin feels fresh and revived• Provides light moisture

*EyelissTM is a brand name of Crode International PLC.

MultiVitamin Night Cream

• Rich, lightweight face cream• Hydrates while you Sleep• Provides long-term Moisturisation• Awaken to soft, Supple skin

MultiVitamin Moisture Mask

• Deep hydration for dry, parched skin• Improves skin complexion• Luxurious whipped texture• Softens, smoothes, reduces flakes