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Preliminary Findings Report
Global Youth Movement and Youth Insight Survey powered by
On September 25th,The 193-Member United Nations General Assembly has formally adopted the 2030
Agenda for Sustainable Development, along with a set of bold, new Global Goals
Just 3 months after, AIESEC became the first NGO to organize an 3-days event at the UN HQ -The Youth Action Summit-
uniting young people with the private, public and civil society sector to define the role of youth in achieving the SDGs and
AIESEC’s commitment towards to make it happen.
The Way the World will be Shaped by 2030 Depends on Us [Youth]
YouthSpeak 2.0 Theme of the year
How can we engage Millennials to take action?YouthSpeak 2.0 Question of the year
DRIVERS IN LIFE
What is the decision making process for the millennials? What do they consider first? What drives them in life?
In order to answer this question we’ve built the YouthSpeak survey consisted of the following blocks:
WORLD IN 2030
How do young people envision their future? What’s the state of the world in 2030? What is important for them by
that year?
YOUTH FOR GLOBAL GOALS
The Global Goals Agenda is a plan for humanity to build a better world in the future. Do young people know about this plan? If yes, from where? What’s their attitude towards the SDGs?
LEADERSHIP
To mobilise young people to take action, a certain type of leadership is needed. What are the characteristics young
people want to see in leaders of today?
EDUCATION
Education is the most important issue for young people (based on YouthSpeak 1.0). To find the answer to our question, we need to dig deeper to understand what experiential learning means for young people?
ENGAGEMENT
Where do we find Millennials, whom they trust the most? What’s their attitude towards technology?
160 292responses globally
57 959 ASIA PACIFIC
32 704 CENTRAL & EASTERN EUROPE
25 974 LATIN AMERICA
16 393 AFRICA14 566 WESTERN EUROPE & NORTH AMERICA
12635 MIDDLE EAST & NORTH AFRICA
DEMOGRAPHICS
GENDER
45%55%
65% 35%
ASIA PACIFIC
51% 48%
CENTRAL & EASTERN EUROPE
55% 45%
LATIN AMERICA
45% 55%
AFRICA
58% 42%
WESTERN EUROPE &NORTH AMERICA
55% 45%
MIDDLE EAST &NORTH AFRICA
AGE
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Under 16 16-19 20-22 23-24 25-27 28-30 Over 30
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Under 16 16-19 20-22 23-24 25-27 28-30 Over 300%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Under 16 16-19 20-22 23-24 25-27 28-30 Over 30
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Under 16 16-19 20-22 23-24 25-27 28-30 Over 300%
10%
20%
30%
40%
50%
60%
Under 16 16-19 20-22 23-24 25-27 28-30 Over 30
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
Under 16 16-19 20-22 23-24 25-27 28-30 Over 30
0%
10%
20%
30%
40%
50%
60%
Under 16 16-19 20-22 23-24 25-27 28-30 Over 30
CE
NT
RA
L &
E
AST
ER
N E
UR
OP
EW
EST
ER
N E
UR
OP
E &
NO
RT
H A
ME
RIC
AM
IDD
LE E
AST
&
NO
RT
H A
FR
ICA
ASI
A P
AC
IFIC
LAT
IN A
ME
RIC
AA
FR
ICA
DRIVERS IN LIFE
Based on the results of the YouthSpeak 1.0 report, Millennials are willing to live a meaningful life. They challenge the status quo, while striving to achieve a bigger purpose and live their life to the fullest. To understand how they want to be engaged to take actions, one must understand their
drivers in life.
Which 3 motives (both internal and external) drive you the most in life?
GLOBALLY
00% 20% 40% 60% 80% 100% 120%
OtherSocial Status
Power and AuthorityRecognition
CuriositySpiritual Values
Sense of adventureSense of contribution
SatisfactionWork / Life Balance
ResponsibilityFreedom
AchievementFinancial Success
FriendsLove
Purpose in lifeFamily
Series 1
Series 2
Which 3 motives (both internal and external) drive you the most in life?
ASIA PACIFIC CENTRAL & EASTERN EUROPE
0% 20% 40% 60% 80% 100% 120%
OtherSocial Status
Power and AuthorityRecognition
Sense of contributionCuriosity
Spiritual ValuesResponsibility
SatisfactionWork / Life BalanceSense of adventure
Financial SuccessFreedom
AchievementFriends
Purpose in lifeLove
Family
Series 1
Series 2
0% 20% 40% 60% 80% 100% 120%
OtherSocial Status
Power and AuthoritySpirituall Values
CuriositySense of contribution
RecognitionSense of adventureWork / Life Balance
SatisfactionFreedom
ResponsibilityAchievement
Financial SuccessLove
FriendsPurpose in life
Family
Series 1
Series 2
0% 20% 40% 60% 80% 100% 120%
OtherSocial Status
CuriosityPower and Authority
SatisfactionRecognition
Sense of adventureFreedom
Sense of contributionWork / Life Balance
Spiritual ValuesResponsibility
FriendsLove
AchievementFinancial Success
Purpose in lifeFamily
Series 1
Series 2
00% 20% 40% 60% 80% 100% 120%
OtherSocial Status
Power and AuthorityRecognition
CuriositySense of adventure
AchievementResponsibility
Work / Life BalanceSatisfaction
Financial SuccessFreedom
Spiritual ValuesFriends
Sense of contributionLove
Purpose in lifeFamily
Series 1
Series 2
Which 3 motives (both internal and external) drive you the most in life?
LATIN AMERICA AFRICA
00% 20% 40% 60% 80% 100% 120%
OtherPower and Authority
Social StatusRecognition
CuriositySense of contribution
Spiritual ValuesSatisfaction
Work / Life BalanceFinancial Success
ResponsibilityFreedom
Sense of adventureFriends
LoveAchievement
Purpose in lifeFamily
Series 1
Series 2
00% 20% 40% 60% 80% 100% 120%
OtherSocial Status
Power and AuthoritySpiritual Values
RecognitionResponsibility
Financial SuccessSense of adventure
Sense of contributionWork / Life Balance
SatisfactionCuriosityFreedom
AchievementPurpose in life
FriendsLove
Family
Series 1
Series 2
Which 3 motives (both internal and external) drive you the most in life?
WESTERN EUROPE & NORTH AMERICA
MIDDLE EAST &NORTH AFRICA
If you could be paid foranything, what would you do?
TRAVEL
BUILD
TEACH
HELP
*based on the keywords analysis
What is most important for you in the first 5 years after graduation for your career?
0% 2% 4% 6% 8% 10% 12% 14% 16% 18%
Training opportunities
Work-life balance
Salary / Compensation
Challenging work
Constant learning
Employer with a strong brand
Meaningful work
Global opportunities
Alignment with area of study
Series 1
Series 1
GLOBALLY
What is most important for you in the first 5 years after graduation for your career?
0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 20%
Training opportunities
Work-life balance
Salary / Compensation
Challenging work
Constant learning
Employer with a strong brand
Meaningful work
Global opportunities
Alignment with area of study
Series 1
Series 1
0% 2% 4% 6% 8% 10% 12% 14% 16% 18%
Training opportunities
Work-life balance
Salary / Compensation
Challenging work
Constant learning
Employer with a strong brand
Meaningful work
Global opportunities
Alignment with area of study
Series 1
Series 1
ASIA PACIFICCENTRAL & EASTERN
EUROPE
What is most important for you in the first 5 years after graduation for your career?
LATIN AMERICA AFRICA
0% 5% 10% 15% 20% 25%
Training opportunities
Work-life balance
Salary / Compensation
Challenging work
Constant learning
Employer with a strong brand
Meaningful work
Global opportunities
Alignment with area of study
Series 1
Series 1
0% 2% 4% 6% 8% 10% 12% 14% 16% 18%
Training opportunities
Work-life balance
Salary / Compensation
Challenging work
Constant learning
Employer with a strong brand
Meaningful work
Global opportunities
Alignment with area of study
Series 1
Series 1
What is most important for you in the first 5 years after graduation for your career?
WESTERN EUROPE &NORTH AMERICA
MIDDLE EAST &NORTH AFRICA
0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 20%
Training opportunities
Work-life balance
Salary / Compensation
Challenging work
Constant learning
Employer with a strong brand
Meaningful work
Global opportunities
Alignment with area of study
Series 1
Series 1
0% 5% 10% 15% 20% 25%
Training opportunities
Work-life balance
Salary / Compensation
Challenging work
Constant learning
Employer with a strong brand
Meaningful work
Global opportunities
Alignment with area of study
Series 1
Series 1
WORLD IN 2030
In September this year, the United Nations adopted the new global agenda for sustainable development in New York. The UN member states, governments, business, experts and leaders
committed to address 17 global goals in the next 15 years for a better world. Young people will play a key role on the way to make it happen. But what do they envision in 15 years from now?
Do you think your societywill be in a better or worse state 15 years from now?
68%
32% GLOBALLY
BETTER
WORSE
64%
36%
Asia Pacific Africa
67%
33%
77%
23%
Western Europe & North America
Easter & Central Europe
74%
26%
Latin America
Middle East &North Africa
63%
37%
51%
49%
Where do you see yourself working in 10 years from now?
GLOBALLY
ASIA PACIFICCENTRAL &
EASTERN EUROPELATIN AMERICA
WESTERN EUROPE &NORTH AMERICA
AFRICAMIDDLE EAST &NORTH AFRICA
12%
16%
5%
7%
23%
10%
7%
8%2%
10% 9%
22%
6%
6%25%
11%
9%
6%1%5% 8%
11%
5%
9%
31%
10%
13%
6%1%6%
18%
9%
5%
8%
24%
7%
12%
8%2%7% 10%
18%
4%
6%
26%
9%
17%
5%2%3% 7%
17%
5%
4%
27%
10%
11%
10%2%7%
10%
17%
5%
7%
26%
10%
11%
6%2%6%
Small or Medium EnterpriseBusiness Start up
Social Start up
National Corporation
Multinational CorporationGovernment
NGOs / Foundations
Academia / Educational institutionsSports
Culture / Art
From the respondents that chose “NGOs”, here are the SDGs they would like to work for:
GLOBALLY
ASIA PACIFICCENTRAL &
EASTERN EUROPELATIN AMERICA
WESTERN EUROPE &NORTH AMERICA
AFRICAMIDDLE EAST &NORTH AFRICA
From the respondents that chose “Government”, here are the departments they would like to work for
GLOBALLY
ASIA PACIFICCENTRAL &
EASTERN EUROPELATIN AMERICA
WESTERN EUROPE &NORTH AMERICA
AFRICAMIDDLE EAST &NORTH AFRICA
Health & Human Services
15%
International Relations
14%
Justice11%
19%
13%
12%
International Relations
Economics & Business
Justice
19%
12%
11%
Health & HumanServices
Education
International Relations
19%
17%
14%
Justice
InternationalRelations
Health & HumanServices
24%
18%
10%
International Relations
Health & HumanServices
Justice
13%
12%
11%
Economics &Business
InternationalRelations
Health & HumanServices
18%
17%
11%
Education
Health & HumanServices
InternationalRelations
From the respondents who chose “Small/Medium Enterprise, Business/Social Start up, National/Multinational Corporation”,
here are the industries they would like to work for:
ASI
A P
AC
IFIC
CE
NT
RA
L &
E
AST
ER
N E
UR
OP
E
LAT
IN A
ME
RIC
A
WE
STE
RN
EU
RO
PE
&
NO
RT
H A
ME
RIC
A
AF
RIC
A
MID
DLE
EA
ST &
NO
RT
H A
FR
ICA
BUSINESS SERVICES
18%
FINANCIAL SERVICES
9%
HEALTH SERVICES
8%
BUSINESS SERVICES
FINANCIAL SERVICES
EDUCATION
BUSINESS SERVICES
HEALTH SERVICES
FINANCIAL SERVICES
BUSINESS SERVICES
FINANCIAL SERVICES
COMPUTER & ELECTRONICS
BUSINESS SERVICES
FINANCIAL SERVICES
AGRICULTURE & MINING
BUSINESS SERVICES
FINANCIAL SERVICES
HEALTH SERVICES
BUSINESS SERVICES
FINANCIAL SERVICES
HEALTH SERVICES
18%
9%
8%
20%
10%
9%
15%
8%
8%
15%
14%
9%
17%
10%
8%
20%
9%
9%
From the respondents who chose “Academic Institutions”, here are the roles they would like to work in:
ASI
A P
AC
IFIC
CE
NT
RA
L &
E
AST
ER
N E
UR
OP
E
LAT
IN A
ME
RIC
A
WE
STE
RN
EU
RO
PE
&
NO
RT
H A
ME
RIC
A
AF
RIC
A
MID
DLE
EA
ST &
NO
RT
H A
FR
ICA
PROFESSOR
38%
RESEARCHER
27%
LECTURER
9%
PROFESSOR
RESEARCHER
LECTURER
PROFESSOR
RESEARCHER
LECTURER
RESEARCHER
PROFESSOR
LECTURER
LECTURER
PROFESSOR
RESEARCHER
PROFESSOR
RESEARCHER
LECTURER
PROFESSOR
LECTURER
RESEARCHER
38%
26%
15%
29%
27%
25%
60%
24%
5%
40%
37%
12%
30%
28%
23%
48%
20%
18%
Which issue would you be interested in tackling through volunteering abroad?
GLOBALLY
ASIA PACIFICCENTRAL &
EASTERN EUROPELATIN AMERICA
WESTERN EUROPE &NORTH AMERICA
AFRICAMIDDLE EAST &NORTH AFRICA
When you think about the future of the world, what is your biggest fear?
LACK OF HUMANITY
CORRUPTION
GLOBAL WARMING
LACK OF RESOURCES
WAR
Who do you think has the strongest ability to influence society?
36%
14%6%
21%
17%
2%4%
Government
Private sector (Business)
Non governmental organisations (NGOs)Youth led organisations
Individuals
No one
36%
14%6%
21%
17%
2%4%
Government
Private sector (Business)
Non governmental organisations (NGOs)Youth led organisations
Individuals
No one
ASIA PACIFICCENTRAL &
EASTERN EUROPELATIN AMERICA
WESTERN EUROPE &NORTH AMERICA
AFRICAMIDDLE EAST &NORTH AFRICA
42%
12%7%
16%
15%
3%5%
35%
10%6%
25%
19%
2%3%
39%
25%
5%
11%
13%2%5%
35%
26%
5%
9%
16%
2%7%
31%
9%
7%28%
21%
2%2%
26%
8%
8%32%
19%
3%4%
Where do you seethe use of technology the most?
0% 5% 10% 15% 20% 25%
SportCulture
International relationsJustice, Labor
CommerceMedia
TransportationDefense
Housing and Urban DevelopmentEconomics and Business
SecurityEnvironment and Rural Affairs
EnergyAgriculture
EducationHealth and Human Services
Series 1
Series 1
Where do you seethe use of technology the most?
0% 5% 10% 15% 20% 25% 30%
SportCulture
CommerceMedia
International relationsJustice, Labor
DefenseTransportation
Housing and Urban DevelopmentSecurity
Economics and BusinessEnvironment and Rural Affairs
AgricultureEnergy
EducationHealth and Human Services
Series 1
Series 1
0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 20%
SportCulture
International relationsCommerce
MediaHousing and Urban Development
Justice, LaborTransportation
DefenseSecurity
Economics and BusinessEnvironment and Rural Affairs
EnergyHealth and Human Services
AgricultureEducation
Series 1
Series 1
ASIA PACIFICCENTRAL & EASTERN
EUROPE
0% 5% 10% 15% 20% 25% 30%
SportCulture
Justice, LaborInternational relations
Housing and Urban DevelopmentTransportation
Environment and Rural AffairsMedia
DefenseCommerce
Economics and BusinessSecurity
EnergyHealth and Human Services
EducationAgriculture
Series 1
Series 1
0% 5% 10% 15% 20% 25% 30% 35%
SportDefense
International relationsCulture
Justice, LaborCommerce
TransportationEconomics and Business
MediaHousing and Urban Development
SecurityEnvironment and Rural Affairs
AgricultureEnergy
Health and Human ServicesEducation
Series 1
Series 1
Where do you seethe use of technology the most?
LATIN AMERICA AFRICA
Where do you seethe use of technology the most?
WESTERN EUROPE &NORTH AMERICA
MIDDLE EAST &NORTH AFRICA
0% 5% 10% 15% 20% 25% 30%
SportCulture
CommerceDefense
Justice, LaborMedia
Housing and Urban DevelopmentInternational relations
Economics and BusinessTransportation
SecurityAgriculture
Environment and Rural AffairsEducation
EnergyHealth and Human Services
Series 1
Series 1
0% 5% 10% 15% 20% 25% 30% 35% 40%
SportCulture
Justice, LaborDefense
Housing and Urban DevelopmentTransportation
International relationsCommerce
Environment and Rural AffairsMedia
Economics and BusinessSecurity
AgricultureEnergy
Health and Human ServicesEducation
Series 1
Series 1
YOUTH FOR GLOBAL GOALS
Which issues millennials care about the most? Let’s see if the young generation is aware of the Sustainable Development Goals that were adopted in September, from which channels they learn
about it and which issue they choose as their priority.
Do you know what the Sustainable Development Goals (SDGs) are?
46%55%
YES
NOA
SIA
PA
CIF
IC
CE
NT
RA
L &
E
AST
ER
N E
UR
OP
E
LAT
IN A
ME
RIC
A
WE
STE
RN
EU
RO
PE
&
NO
RT
H A
ME
RIC
A
AF
RIC
A
MID
DLE
EA
ST &
NO
RT
H A
FR
ICA
34% 66%
48%52%
42%58%
40% 60%
60%40%
45%55%
GLOBALLY
How do you know about the Sustainable Development Goals?
ASI
A P
AC
IFIC
CE
NT
RA
L &
E
AST
ER
N E
UR
OP
E
LAT
IN A
ME
RIC
A
WE
STE
RN
EU
RO
PE
&
NO
RT
H A
ME
RIC
A
AF
RIC
A
MID
DLE
EA
ST &
NO
RT
H A
FR
ICA
AIESEC31%
University26%
TV/Radio10%
GLOBALLY
35%
19%
11%
AIESEC
University
Friends
31%
30%
14%
AIESEC
University
TV/Radio
31%
23%
11%
AIESEC
University
TV/Radio
32%
24%
11%
AIESEC
University
TV/Radio
39%
24%
9%
University
AIESEC
UN Website
38%
23%
7%
AIESEC
University
Friends
Choose top 3 Sustainable Development Goals that you would act upon?
11,5% 16,8%
7,7%
8,0%
4,5% 5,9%
1,7%
10,1%
3,5%
2,3%
5,9% 3,8%
3,8% 3,1%
6,2%
2,8%
2,0%
GLO
BA
LLY
Choose top 3 Sustainable Development Goals that you would act upon?
9,1% 16,1%
7,0%
7,7%
4,6% 7,0%
1,7%
11,2%
3,5%
3,8%
4,9% 4,2%
3,2% 2,8%
6,9%
3,5%
2,7%
ASI
A P
AC
IFIC
Choose top 3 Sustainable Development Goals that you would act upon?
11,8% 17,7%
7,6%
8,0%
4,5% 5,2%
1,4%
10,1%
3,1%
2,1%
6,9% 4,2%
3,8% 3,1%
5,9%
2,1%
2,1%
CE
NT
RA
L &
EA
STE
RN
EU
RO
PE
Choose top 3 Sustainable Development Goals that you would act upon?
9,1% 16,1%
7,0%
7,7%
4,6% 7,0%
1,7%
11,2%
3,5%
3,8%
4,9% 4,2%
3,2% 2,8%
6,9%
3,5%
2,7%
LAT
IN A
ME
RIC
A
Choose top 3 Sustainable Development Goals that you would act upon?
9,7% 15,6%
10,1%
7,6%
5,6% 4,9%
1,7%
8,7%
2,8%
2,1%
7,3% 4,2%
5,9% 3,8%
6,6%
4,2%
1,7%
WE
STE
RN
EU
RO
PE
&
NO
RT
H A
ME
RIC
A
Choose top 3 Sustainable Development Goals that you would act upon?
16,0% 12,2%
4,9%
8,7%
4,9% 7,3%
1,4%
11,8%
5,2%
1,7%
4,5% 3,1%
3,5% 2,8%
5,2%
1,7%
2,1%
AF
RIC
A
Choose top 3 Sustainable Development Goals that you would act upon?
14,6% 20,8%
5,2%
9,4%
3,5% 4,9%
1,0%
10,4%
2,1%
2,4%
5,6% 2,8%
2,8% 2,4%
8,7%
1,4%
2,1%
MID
DLE
EA
ST &
NO
RT
H A
FR
ICA
Are you familiar with the Sustainability policy of your country / territory?
YES38%
NO57%
5%I DON’T CARE
ASIA PACIFICCENTRAL &
EASTERN EUROPELATIN AMERICA
WESTERN EUROPE &NORTH AMERICA
AFRICA MIDDLE EAST &NORTH AFRICA
YES35%
YES57%
8%I DON’T CARE
YES35%
YES61%
4%I DON’T CARE
YES44%
YES52%
4%I DON’T CARE
YES42%
YES55%
3%I DON’T CARE
YES41%
YES55%
4%I DON’T CARE
YES38%
YES51%
11%I DON’T CARE
LEADERSHIP
In AIESEC we believe that Leadership is the fundamental solution to achieve peace and fulfilment of humankind potential. In order to get closer to this vision by 2030, we need young people to step up as
leaders to drive positive societal change. Therefore, it is imperative to understand who do young people consider as their role-models as leaders and which characteristics do they value the most.
Name one person whom you consider as a great leader
*based on the keywords search
07,80%&
7,8% 4,5% 3,4% 2,6% 2,5%
1,9% 1,6% 1,3% 1,2% 1,0%
What is the one characteristic that makes this person a great leader?
*based on the keywords analysis
DETERMINATION
VISION
CARE
RESPONSIBILITY
COURAGE
EMPATHY
PASSION
CONFIDENCE
ENGAGEMENT
It is a universally known fact that for long-term change to be driven, the youth of today have to play a key role in driving that change. But, how do we really sensitise the youth towards issues that matter?
How do we get crucial information to reach them effectively so that they listen, and then, act? We attempted to understand what channels of engagement the youth of today rely on!
Which 3 channels do you use the most to keep yourself informed on a day-to-day basis?
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Google TV
E-newspapers
and E-m
agazines
Friends / W
ord of m
outh
Magazin
es / Newspaper
Whats
app
Insta
gram
Oth
er social m
ediaBlo
gs
Snapchat
I don't
like to
look fo
r info
rmatio
n
Series 2
Series 1
GLOBALLY
Which 3 channels do you use the most to keep yourself informed on day-to-day basis?
ASIA PACIFIC
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Friends / W
ord of m
outh
E-newspapers
and E-m
agazines
TV
Insta
gram
Oth
er social m
edia
Magazin
es / Newspaper
Whats
appBlo
gs
I don't
like to
look fo
r info
rmatio
n
Snapchat
Series 2
Series 1
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Google TV
Magazin
es / Newspaper
Friends / W
ord of m
outh
E-newspapers
and E-m
agazines
Insta
gram
Whats
app
Oth
er social m
ediaBlo
gs
Snapchat
I don't
like to
look fo
r info
rmatio
n
Series 2
Series 1
CENTRAL & EASTERN EUROPE
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
TV
Whats
app
Magazin
es / Newspaper
E-newspapers
and E-m
agazines
Friends / W
ord of m
outh
Insta
gram
Blogs
Oth
er social m
edia
Snapchat
I don't
like to
look fo
r info
rmatio
n
Series 2
Series 1
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Facebook TV
E-newspapers
and E-m
agazines
Magazin
es / Newspaper
Whats
app
Friends / W
ord of m
outh
Insta
gram
Blogs
Oth
er social m
edia
Snapchat
I don't
like to
look fo
r info
rmatio
n
Series 2
Series 1
Which 3 channels do you use the most to keep yourself informed on day-to-day basis?
LATIN AMERICA AFRICA
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Google TV
Whats
app
Insta
gram
E-newspapers
and E-m
agazines
Friends / W
ord of m
outh
Magazin
es / Newspaper
Snapchat
Oth
er social m
ediaBlo
gs
I don't
like to
look fo
r info
rmatio
n
Series 2
Series 1
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
E-newspapers
and E-m
agazines
TV
Friends / W
ord of m
outh
Magazin
es / Newspaper
Whats
app
Insta
gram
Blogs
Oth
er social m
edia
Snapchat
I don't
like to
look fo
r info
rmatio
n
Series 2
Series 1
Which 3 channels do you use the most to keep yourself informed on day-to-day basis?
WESTERN EUROPE &NORTH AMERICA
MIDDLE EAST &NORTH AFRICA
What are the 3 most trusted sources you look up to to get information?
GLOBALLY
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Academic In
stitutio
ns (Pro
fessor,
Parents
/ Relativ
es
Friends
Thought leaders
Governm
ent
Coach / Mento
r
Bloggers
Colleagues
Public figure
s (Celebrit
ies, Ath
letes,
Senior m
anagers
Series 2
Series 1
What are the 3 most trusted sources you look up to to get information?
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Academic In
stitutio
ns (Pro
fessor,
Parents
/ Relativ
es
Friends
Thought leaders
Governm
ent
Coach / Mento
r
Bloggers
Colleagues
Senior m
anagers
Public figure
s (Celebrit
ies, Ath
letes,
Series 2
Series 1
ASIA PACIFIC
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Academic In
stitutio
ns (Pro
fessor,
Parents
/ Relativ
es
Friends
Governm
ent
Thought leaders
Coach / Mento
r
Colleagues
Bloggers
Public figure
s (Celebrit
ies, Ath
letes,
Senior m
anagers
Series 2
Series 1
CENTRAL & EASTERN EUROPE
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Academic In
stitutio
ns (Pro
fessor,
Parents
/ Relativ
es
Thought leaders
Friends
Coach / Mento
r
Governm
ent
Bloggers
Colleagues
Senior m
anagers
Public figure
s (Celebrit
ies, Ath
letes,
Series 2
Series 1
What are the 3 most trusted sources you look up to to get information?
LATIN AMERICA AFRICA
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Academic In
stitutio
ns (Pro
fessor,
Parents
/ Relativ
es
Friends
Governm
ent
Coach / Mento
r
Thought leaders
Bloggers
Colleagues
Public figure
s (Celebrit
ies, Ath
letes,
Senior m
anagers
Series 2
Series 1
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Academic In
stitutio
ns (Pro
fessor,
Parents
/ Relativ
es
Friends
Thought leaders
Governm
ent
Coach / Mento
r
Bloggers
Public figure
s (Celebrit
ies, Ath
letes,
Colleagues
Senior m
anagers
Series 2
Series 10%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Academic In
stitutio
ns (Pro
fessor,
Parents
/ Relativ
es
Friends
Thought leaders
Governm
ent
Colleagues
Coach / Mento
r
Bloggers
Senior m
anagers
Public figure
s (Celebrit
ies, Ath
letes,
Series 2
Series 1
What are the 3 most trusted sources you look up to to get information?
WESTERN EUROPE &NORTH AMERICA
MIDDLE EAST &NORTH AFRICA
Which of the statementsrelates to you the most?
35%
20%
39%
5%
1%
I live on my smartphone and I find it convenient
I live on my smartphone and I find it harmful
I'm not dependent on my smartphone
I don't have a smartphone
I don't have a mobile
ASI
A P
AC
IFIC
CE
NT
RA
L &
E
AST
ER
N E
UR
OP
E
LAT
IN A
ME
RIC
A
WE
STE
RN
EU
RO
PE
&
NO
RT
H A
ME
RIC
A
AF
RIC
A
MID
DLE
EA
ST &
NO
RT
H A
FR
ICA
24%
26%
44%
6%
1%
45%
11%
35%
7%
2%
44%
18%
33%
4%
1%
27%
26%
44%
3%
0%
20%
22%
50%
6%
2%
35%
24%
38%
3%
0%
EDUCATION
Based on the previous YouhtSpeak 1.0 insights : Education is the burning issue for Millennials. We know that millennials prefer experiential learning to have a real hands-on experience. Has the
situation changed? Which formats of experiential learning do they prefer and what does it mean for the potential employers and educational institutions?
What do you see as the biggest benefit of studying in university/college?
Acquiring useful knowledge
Getting a diploma for a higher status in the society
Acquiring skills to prepare for a career
Building a network of friends and contacts
Becoming self aware on what I want to do next
I don't see any benefits
14%
25%
29%
19%
12%
2%
GLOBALLY
17%
23%
26%
17%
14%
3%
ASIA PACIFIC
13%
20%
28%
23%
14%
3%
CENTRAL &EASTERN EUROPE
10%
34%
32%
16%
8%
1%
LATINAMERICA
What do you see as the biggest benefit of studying in university/college?
Acquiring useful knowledge
Getting a diploma for a higher status in the society
Acquiring skills to prepare for a career
Building a network of friends and contacts
Becoming self aware on what I want to do next
I don't see any benefits
14%
27%
33%
17%
9%
1%
WESTERN EUROPE &NORTH AMERICA
11%
31%
29%
17%
12%
1%
AFRICA
24%
17%
27%
21%
9%
3%
MIDDLE EAST &NORTH AFRICA
Which one of these practical learning experiences would you like to have in order to
grow personally and professionally?
12%
19%
24%
32%
6%7%
Sales
Study tours Workshops Volunteering
Exchange Conferences Case studies
GLOBALLY
18%
13%
16%36%
8%9%
Sales
ASIA PACIFIC
18%
16%
24%
25%
8%
9%
Sales
CENTRAL & EASTERN EUROPE
20%
9%
20%
40%
6%5%
Sales
LATIN AMERICA
15%
16%
21%
32%
6%10%
Sales
WESTERN EUROPE &NORTH AMERICA
19%
18%
21%
21%
12%
9%
Sales
AFRICA
12%
19%
24%
32%
6%7%
Sales
MIDDLE EAST &NORTH AFRICA
Are you a volunteer?
GLOBALLY
ASI
A P
AC
IFIC
CE
NT
RA
L &
E
AST
ER
N E
UR
OP
E
LAT
IN A
ME
RIC
A
WE
STE
RN
EU
RO
PE
&
NO
RT
H A
ME
RIC
A
AF
RIC
A
MID
DLE
EA
ST &
NO
RT
H A
FR
ICA
56%44%
YES
NO
46% 54%
54%46%
68%32%
45% 56%
62%38%
68%32%
www.youthspeak.aiesec.orgwww.aiesec.org
Download YouthSpeak 1.0 Report
Contact: dmitriyd@ai.aiesec.org
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