Choose your messenger - Change4Life. Developing behaviour change campaigns conference, 14 July 2016

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“Example is not the main thing in influencing others. It is the only thing.”

Albert Schweitzer

http://www.google.co.uk/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&docid=ErO3R1-NvlRFLM&tbnid=fnxp-NoVhu5KfM:&ved=0CAUQjRw&url=http://www.youthsporttrust.org/how-we-can-help/programmes/change4life-sports-clubs.aspx&ei=phu1U4m-BMa10wXY34H4CA&bvm=bv.70138588,d.d2k&psig=AFQjCNFvw2q__161deV3LCxAV5T0cteD6A&ust=1404464419442477

38

of those who read the emails found them useful70%

who signed up for text messages found them a useful reminder73%

Tried ideas from the emails57%

52

Government Departments, agencies and programmes

Food manufacturing

Non Governmental Organisations

Media

Physical activity

Retail

Local Delivery

Health professionals Local Authorities

http://images.google.co.uk/imgres?imgurl=http://www.changeup.org.uk/x-files/graphics/Defra-logo-200.gif&imgrefurl=http://www.changeup.org.uk/nationalprojects/defra.asp&h=163&w=200&sz=4&hl=en&start=3&tbnid=QL77YfG-9Xi-GM:&tbnh=85&tbnw=104&prev=/images?q=defra+logo&gbv=2&svnum=10&hl=en&sa=G
http://images.google.co.uk/imgres?imgurl=http://www.nmauk.co.uk/nma/downloads/The_Sun.jpg&imgrefurl=http://www.nmauk.co.uk/nma/do/live/factsAndFigures?newspaperID=17&h=409&w=1209&sz=56&hl=en&start=1&tbnid=vTvvxodvu0Nv0M:&tbnh=51&tbnw=150&prev=/images?q=the+sun+logo&gbv=2&svnum=10&hl=en
http://images.google.co.uk/imgres?imgurl=http://www.nmauk.co.uk/nma/downloads/Daily_Mirror.jpg&imgrefurl=http://www.nmauk.co.uk/nma/downloads/cribsheets/cribSheetDailyMirror.pdf&h=349&w=1000&sz=56&hl=en&start=2&tbnid=vjvSGWSiOfYwdM:&tbnh=52&tbnw=149&prev=/images?q=the+mirror+logo&gbv=2&svnum=10&hl=en

Visit the CharityComms website to view slides from past events, see what events we have coming up

and to check out what else we do: www.charitycomms.org.uk

14 July 2016London

#CCbehaviourchange

Sponsored by

Developing behaviour change campaigns

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