Market based drivers for stimulating the adoption of productivity enhancing technologies and...

Market-based drivers for stimulating the adoption of productivity enhancing technologies and

techniques

Carmen JaquezPractice Area Manager Dairy, Livestock & Environment

Land O’Lakes, IDD

Africa Livestock Conference & Exhibition 2014

Growing Demand for Milk Products

2006 2030 20500

50100150200250300

Demand for milk products (million

tons)

Africa SE AsiaSouth Asia

2.2% annual increase in consumption of milk products

$26.4 billion increase in value

12% from imports

East Africa Dairy Environment

1.3 million dairy producers

3 - 8 liters milk/ cow/day

80% smallholder farms < 20% dairy breeds

Sustainable Intensification

Productivity per animal Feeding Animal health &

husbandry # of animals Genetic quality of

animals

Defining Capacity

Knowledge, Land, Finance

Knowledge, Supplies, Finance

Animals, Animal Health Services, Breeding Services

Infrastructure, Organization, Finance

Knowledge, Supplies, Finance

Building Capacity

Value for investment

- 3-4x increase in production 50% chance of pay-off 3-year return on investment

- AI costs (imported) $12 - $26

- Liter/AI Service 30 – 86

- Increasing amount of service for investment Nutrition advice Heat detection Pregnancy checks

Models for quality control

- Certification courses- Refresher courses- Re-certification- ‘Hotline’- Competition

Accountability to semen supplier Requirements of services provided Guaranteed pregnancy Performance bonuses & financial incentives Branded services

Instilling Accountability

Accountability to producer group Contract with service provider Check-off system Group sponsored training of technician Alternate criteria for selecting technician

Key Take-Aways

- Training alone is not the answer to capacity challenge

- Infrastructure alone is not the answer to capacity challenge

- Better translation of demand is needed- Increased attention to business management

and customer service- Accountability is needed

Provider to consumer Provider to supplier

Next Steps

Assess different models for service delivery Relation of Technician to Farmer

& Supplier Branded product

Assess different models for quality control Current perceptions of quality Re-certification Hot-line Reporting of conception rates

Gender of Technician ~ Success of Service Delivery

Carmen JaquezPAM Dairy, Livestock &

EnvironmentLand O’Lakes, IDD

Nairobi

Carmen.Jaquez@idd.landolakes.com