Wizee / Connecting brands et celebrities (English)

Wizee : Connecting brands & celebrities

+300 celebrities

20 Millions fans

5 Millions followers

Celebrities can post on their blog / twitter / facebook through the wizee Application

Mobile & web

application

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Sponsored posts on the facebook and twitter pages of the celebrities

Advert games, etc..

Invitation and presence of

celebrities to PR events

Organisation & invitations

Product placement on TV shows,

music and movie videos

Via Starplanner

Sponsoring, endorsment and advertising rights of the celebrities

Via Starplanner

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STAR PLANNER

The StarPlanner take into account several criteria to determine whether the celebrity fits the brand, such as the age of her fan base, the main countries of influence, social media power (number of fans facebook / twitter), actualities, and latest campaigns for other brands.

Product placement (music videos / cinema / TV Shows)

Content

Music video : « Plus rien ne m’étonne »

Product : G-Shock of CASIO

10 Millions views TV/WEB

Music video : « Avant la haine »

Product : Cosmétique CLARINS

6 miliions views TV/WEB

Brands + Celebrities :

•Sponsoring

•Partnership & Co-branding

•Images rights

1.Advertising

ENDORSMENT

EVENTS

Wizee helped a new group (Lexicon) has created a concert complety free and broadcast live. Here the report : http://wizee.fr/wizeelago

Artist and brand visibility :

Content (Social media)oNumbers of publications oFans generated etc.

Video (Online & TV)oVisibility of the brand

oView time (Seconds)

oCPM digital and TV

MONITORING

Starplanner

Relevance of the spokesman / brand

Reach and audience segmentation

Consumers pre-test

Negociation of image rights and rates

with the celebrity

HOW DO WE RECRUIT CELEBRITIES

ReFeRENCESBrands

Agencies

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MIKAËL OUTMEZGUINECo-founder mikael@wizee.com+ 33 (0)6 38 84 98 02

Phone number : + 33 (0)1 40 26 45 32Adress : 109, rue d’Aboukir Paris 75002

THOMAS PUIGSell directorthomasl@wizee.com+ 33 (0)6 98 70 62 90

CYRIL PAGLINOCo-founder cyril@wizee.com+ 33 (0)7 60 33 13 13

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