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MEDIA:
BRITISH RADIO
Media - British radios
KEY FIGURES
Media - British radios
Media - British radios
KEY FIGURES
350 radios number of radio – 100 radios in 10 last years
divided into public sector and commercial radio
80 years of national radio broadcasting : BBC
30 years of commercial radio broadcasting
Broadcasted on AM, FM & digital platform
Over 22,000 people employed in the radio sector in the UK,
The largest employer of this is the BBC
PUBLIC SECTOR
(BBC)
Media - British radios
Media - British radios
PUBLIC SECTOR RADIO: BBC
BBC: operates more than 40 stations = 50% of all radio listening in the UK
Channels include:- 5 national radio stations- 5 digital-only stations- The BBC World Service- Regional stations
Public service broadcasting is financed via licences bought by the UK public.
Media - British radios
BBC: THE MOST POPULAR RADIO
BBC Radio 1 pop music, live music pop, rock, hip hop
BBC Radio 2 the most listened / presenters Terry Wogannand Jonathan Ross a mix of music
BBC Radio 3 serious classical station
broadcasting high-quality concerts and performances + transmits a wide range of jazz
and world music
BBC Radio 4 a current affairs and speech station, with news, debate and radio drama
Media - British radios
BBC: THE MOST POPULAR RADIO
BBC 1X rap, RnB and drum'n'bass
BBC 7 large archive of speech programming to broadcast classic comedy and drama, mainly originally from Radio 4
BBC Radio 5 news and sports commentary
BBC 6 Music show rock, Shaun Keaveny presents the morning
COMMERCIAL SECTOR
Media - British radios
Media - British radios
COMMERCIAL RADIO:
Started in 1970s, now includes over 300 private stations
3 national services - (Classic FM, Virgin Radio and Talk Sport)
10 'regional' services (generally covering three major cities)
~170 local services
~100 temporary radio stations per year that are used for either special events (the Glastonbury Festival), football clubs (Radio Latics) or monthly stations (either used by licence-wannabies or student stations)
Commercial radio is financed via diffused advertisement.
AUDIENCE
Media - British radios
Media - British radios
Commercial Radio =for younger audiences!
Audience by age group:
55+
45-54
35-44
25-34
15-24
55+
45-54
35-44
25-34
15-2415-2415-24
25-34
25-34
34-44
34-44
45-54
45-54
55+
55+
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Commercial Radio BBC Radio
Media - British radios
NATIONAL COMMERCIAL RADIO CONTINUES TO
DEMONSTRATE LONG TERM GROWTH
0
20 000
40 000
60 000
80 000
100 000
120 000
140 000
Hours
Linéaire(Hours)
Nb Hours
Media - British radios
Radio
Internet
TV
Newspapers
Magazines
Cinema
Outdoor
6%
LEISURE TIME BREAKDOWN:
Population spent 6% of time to listen radio per day!
Media - British radios
LISTENING BY OCCASION
19%
20%61%
0,5%
Not StatedWork/ elsewhereCar/ van/ lorryAt home
NEW MEDIA
=
DIGITAL RADIO
Media - British radios
Media - British radios
DIGITAL PLATFORMS ARE EXTENDING RADIO’S
DISTRIBUTION
Media - British radios
18.4%
9.0%
4.5%
1.8%
DTV DAB Internet Total Digital
DIGITAL RADIO NOW ACCOUNTS FOR 18% OF ALL
COMMERCIAL LISTENING
% LISTENING VIA PLATFORM
REGULATION
&
CONTROL
Media - British radios
Media - British radios
MEDIA REGULATION IN THE UK
Ofcom, a media regulatory body, oversees commercial media
More than 140 pieces of legislation have direct relevance to the media; litigation is a favored method of bringing the media to account.
Media - British radios
MEDIA FREEDOM IN THE UK
Freedom of expression is protected under:– 1998 Human Rights Act which enacted into UK law the
European Convention on Human Rights, – 2005 Freedom of Information Act, the 1998 Act also
introduced privacy as a statutory right.
British media considered free and able to report on all aspects of British life
External ‘watchdog’ bodies seeking to explore media issues include: MediaWise Trust (ethics); Campaign for Press and
Broadcasting Freedom; Campaign for Freedom of Information; the Runnymede Trust (diversity), and the London International Research Exchange.
Media - British radios
PIRATE RADIO
In 1922, pirate radio started, specially with Radio Caroline. The film «good morning England » illustrates the trend of pirate radio with Radio Rock, on a boat.
Conclusion
Media - British radios
Media - British radios
• Commercial radio = relevant competitor for the “historical” BBC:– C.R. Powerful due to financing model– C.R. Focuses even on the young population– Digital Radio media development Helps C.R.
• Digital Radio saves the Radio
THANK YOU FOR YOUR ATTENTION
Media - British radios
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