Music makes money - AME Presentation

Music Makes Money

Middlemen? – or More?

Entrepreneurs are people who essentially take risks, with the hope of a fair financial return on investment and because they enjoy what they are doingSuccessful entrepreneurship requires a good product, capability to take risks, along with good business decision making in order to create a viable enterprise.

We Were Born…

• Out of discussions prior to and post MIDEM 2009.

• The Barbados MIDEM Delegation felt the need for a more formal framework to help the music industry in Barbados.

• Invest Barbados pitched in and the members worked on building a legacy from the country’s participation at MIDEM

Our Name Says it All

• Building entrepreneurship in the music sector by stimulating a culture of entrepreneurship

• Our passion: music exports

Thanks for initial work

Key Reps

George ThomasHit Island Records Chair

Key Reps

Key Reps

We’ve been busy . . .

We’ve been busy . . .

Three of our members played roles in the formation of the Caribbean Music Industry Networking Organisation (CaMINO)

We’ve been busy . . .

We’ve been busy . . .

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At Our Core

• Imagination• Integrity• Perseverance• Global Thinking• Collaborative Spirit

Our Goals1st Year• Revenue potential, product

development and employment opportunities.

• Developing international networks: participation in major global trade shows e.g. MIDEM, SXSW

• “From Bout Hey” rule -legislation for 60% airplay of local content on general format stations

Our Goals2nd Year• Aggressively build new

international markets for music products.

• Ground marketing campaigns in selected international markets (e.g. Asia, South Africa etc) through trade missions, business relationships with publishers, distributors and publicists

Our Goals3rd Year

• Institutionalize the culture of music as a business through programs within the primary, secondary and tertiary school system in Barbados.

We Plan to:

• Adopt the highest industry standards in music related products and services

• Gain recognition of the music industry as an integral sector that contributes to national economic growth

We Plan to:

• Access funding and investment for the promotion of a Barbados music industry

• Be recognised by the Government of Barbados as a critical voice and policy shaper of the music industry

We Plan to:

• Create an awareness of music industry trends in our membership

• Encourage and develop networking and collaboration among local, regional and international industry professionals

We Plan to:

• Develop the necessary infrastructure that will encourage the export of products and services of the Barbados creative music sector.

Music CAN Make Money

We have to change from being “in the music business”to being

“in the business of music”

Music Makes MoneyAME

Association of Music Entrepreneurs

Produced by Linda WalrondMay 2010Music: Firefly by KiteRecording by Hit Island Records