Franchisee Presentation

Welcome to aliant Automations Pvt. Ltd.

VAPL• A professionally run organization promoted by first generation

entrepreneur started in 1999.• Successfully launched “Sharp” brand in central India in 2000.• Was a leader in office automation in central India region till 2008.• Launched first Coffee N U & OOVAA outlet in December 2008.• Two years of extensive research & development before the

launch of first outlet.• Three outlets successfully running with 10 in pipeline including 6

franchisee stores.

OUR BRANDS

&The Gaming Zone Your Coffee...

Your Place…

CONCEPT

Gaming - Bigger than Hollywood & is expected to be a 15,000 Crore Industry in India by 2015.Café - As per Coffee Board of India statistics, there is a scope of 5000 café’s by the end of 2010 against 1500 present today. Oovaa - Very hi-end gaming format. First of its kind in India.Feel the Game!Coffee n u - Varied formats of premium coffee shop with lots of value additions.

Hyper & Exclusive outlets comprising of Oovaa & Coffee n u

Outcome: - A winning combination of Technology, Fun, Food & Entertainment.

The dual layered Oovaa logo consists of a rectangle with a circular cutout in the background. This element symbolizes a portal that transports us to the spectacular world of PC gaming. The circle, never-ending in nature, relates to a very intrinsic nature of gaming i.e. the fact that competition is never ending and there is always room for more. The chequered flag screams competition & the flag fluttering out of the frame suggests that the only boundaries are the ones we set.

OUR LOGO’S

OUR LOGO’S

The Logo Comprises of 04 elements i.e. the Texture, the Cup, the Swirl & the Orange U all composed inside the all-encompassing square.The visual texture in the logo is symbolic of the inherent quality of the coffee bean & the way it lends texture to our senses of smell & taste. This visual texture forms the base of the logo thus signifying the importance the coffee bean.

The dynamically placed Cup stands for the change that the “coffeenu” family brings to the vast arena of coffee.

The two-coloured Twirl inside the cup signifies the art form of coffee and the entire experience associated with having your favourite brew at coffeenu.

The Orange “U” stands for the ever-increasing size of our family comprising of our favourite coffee loving people, pssst… it’s you guys.

The all-encompassing Square defines stability.

OUR LOGO’S

Oovaa is a top of the line PC Gaming Zone developed specifically to target gamers. Oovaa provides a platform for gamers where they can have fun testing their skills against worthy competitors thus building a community for people who love to game. This arena, with a factory like ambience, fitted with 26”/32” sleek LCD Monitors, gaming chairs with force feedback and computers with very high end configurations, will transport the user right into the game.

Interactive Entertainment at its very best.

EXCLUSIVE AT Oovaa is the only true gaming zone unlike other internet cafés

that, sometimes, double up as gaming zones. High End PCs with outstanding graphics & performance, to cater

to the latest games. 26”/32” LCD Monitors that let you “live the experience”. Exclusive Game Chairs to feel the pleasure of gaming with Force

Feedback & gaming equipments. Association with all the developers like Electronic Arts, Microsoft,

Ubisoft, Activision, etc. for the latest games & marketing support. All games launched @ Oovaa the same day they get launched in

India.Our USP

Unique Membership Plans More you play, More you save.

Coffee n u is not just a café. It’s a concept. A process to build communities, not a single big one but to have thousand of small communities and we at CNU will provide them with a platform, an atmosphere and an ambience to form a very special bond with coffee.

CNU means your place with your coffee & everything else is just immaterial.

Coffee n u

Specially developed coffee blend, awarded as “Golden Blend” at Atlanta in April’09.

Many formats depending on the Location & the Target Clients. Vibrant Ambience with many value additions like a Small Library,

Charging Points, free Wi-fi, Music & Hookah. More than 40 specialty coffee’s, 7 Teas & 15 Iced coolers in the

Menu. 15 Flavours in Hookah. International Level of Service standards.

Our USPWe serve Fresh Food.

Unlike other cafés where the food is just warmed or reheated.

EXCLUSIVE AT “ Coffee n u ”

OUR PARTNERS

• AMD Far East Ltd.(India)

• ASUS India

• Kaapi Machines India Pvt Ltd.

• Kaapi Royale

• SIDBI

• APCO WORLDWIDE

Franchise Concept Franchise Owned Company Operated Model.

The outlet is designed, launched, marketed and managed by the company & does not require any kind of involvement of the Franchise.

100% transparency with online server based systems.

Frequent automated sales reports in a day.

Our USP

Minimum (NIL) Involvement, Maximum Returns (Around 40%)

OUR PRODUCTS

Coffee n u, at Byramji Town, NAGPUROUR STORES

OUR STORESOovaa, at Byramji Town, NAGPUR

OUR STORESCoffee n u - Lounge at Koramangala, Bengaluru

OUR STORESCoffee n u – Coffee Pub at Koramangala, Bengaluru

OUR STORESOovaa at Koramangala, Bengaluru

OUR STORESCoffee N U at Dhole Patil Road, Pune.

OUR STORESCoffee N U at Dhole Patil Road, Pune.

ADVERTISING CONCEPTSHoardings

ADVERTISING CONCEPTSPosters

ADVERTISING CONCEPTSCoffee n u Posters

ADVERTISING CONCEPTSCoffee n u Posters

ADVERTISING CONCEPTSCoffee n u Hoardings

ADVERTISING CONCEPTS & Coffee n u Print Ad’s

Association with Two National Brands. Regular Marketing & Promotional Support. No hassles of Day to Day operations. Vast & growing business potential. No differentiation between Company owned &Franchisee outlets. Recession free sector. Fully Automated server based systems. Become a part of a 50 store chain across the country by the end of

FY 2010.

ADVANTAGES OF ASSOCIATION

Guaranteed returns on investment. Breakeven in less than 3 years. No responsibility or day to day involvement, thus owning a

business with peace of mind. Profit from two youth centric, recession free, hi-growth brands. Around 20% investment made by the company, means a higher

level of commitment from us. Fresh food at CNU directly converts to bigger profits. Multi-point earning channels via sale of Gaming merchandise,

Game Cds, Café Merchandise & Gift Vouchers.

BENEFITS TO FRANCHIEES

OUR BRANDS AT MEDIA

COMPARISION WITH COMPETITORS

Particulars CCD Barista Coffee N UFormats Standard Standard 4-5 Different Formats

Target Group 18-25 25-40 14-40

Food Pre Cooked Pre Cooked Freshly made Food

% of Food Sale 15-18% 20-22% 35-40%

Hookah No No Yes *

Seating Standard Standard Many Comfortable options

Library No No Yes

Interiors Standard Theme with bright lights

Standard Theme with subtle lights

Different Themes

Value Additions Standard Standard Free Wi-Fi, Charging points, Games

* Only Company in India to serve Herbal Hookahs

COMMERCIALS

Oovaa Coffee n u Coffee n u & Oovaa

Space Required Around 800 sq.ft. 1000-1200 sq.ft. 1500-2000 sq.ft.

Franchise Fee

( Non-Refundable )

Rs.5.0 Lakhs Rs.5.0 Lakhs Rs.5.0 Lakhs

Franchisee Investment

Rs.20.0 Lakhs Rs.25.0 Lakhs Rs.40.0 Lakhs

Franchise Period 5 years 5 years 5 years

Total Franchisee Investment

Rs.25.0 Lakhs Rs.30.0 Lakhs Rs.45.0 Lakhs

Area & Locality Ground/ First Floor in Semi

Commercial Area

Ground Floor in High Footfall Area

Ground Floor in Premium Location

VISION & MISSION

To be the leading chain of Varied Format Coffee Shops & High End PC Gaming Zones in India by offering the guiding virtues of service, quality, integrity & relationship with the passion of

aliant Team.

To be driven by pride, serving with a smile, delivering the unmatched quality, growing with innovations & to be passionate for business to provide the best.

Thank You

&

Looking forward for an association with you.

In case of any further queries

kindly contact: +91-97654 03271, +91-96735 99099

Or mail us at: franchisee@coffeenu.com; franchisee@oovaa.in; info@valiantautomations.com