B2B companies on the web - how (not) to succeed

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Slides of ADM presentation on 11 March 2010: 20 down-to-earth minutes dedicated to the do’s and don’ts on the web. No theory but lots of corporate project examples on how you should present your company and products on the web, what to consider before the project starts, how and what to measure … and a few tips to avoid the most common pitfalls.

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