Website Redesign: Communications Culture Change

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DISTRICT WEBSITE REDESIGN PROJECT

Changing our Digital Culture

Redesign Rationale

District Digital Culture is Changing

Communication has changed

Methods of obtaining information have evolved

The needs of our district stakeholders have changed

Web-based technologies are accessible

An “Extreme Makeover” website edition is past due

Redesign Goal

To evaluate our existing district webpage and develop a plan for redesigning with a focus on ease of use, information sharing, social networking, organization and efficiency, so all stakeholders will benefit from this digital resource.

Reaching out, not in….

Reaching out, Not in…

Redesign Process

Current Website Organizational Protocol

Redefined Website Guidelines Digital Handbook/Staff Training

Number of users Content Aesthetics: style, font, size, headings Template consistency File management Multimedia ListServ protocol E-Friday Folders Incorporation of social media

Anticipated “Social Media” Features

http://www.jenkintown.org/

Current Common Practices: “Endless Scrolling”

Current Common Practices: “Outdated Content”

Current Common Practices: “Obsessive Listing”

Current Common Practices: “Formatting Faux Pas”

In Summation…

Redesign Motto:

“…Finding the Future, Fixing our Website Past, & Fostering

Collaboration…”

Questions or Comment?

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