Twitterville- Shel Israel

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Trade Book Review PRCA 3030

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Twitterville:How Businesses Can Thrive in the New Global

Neighborhoods

Author: @shelisraelForward by: @charleneli

Slidecast by: @MartineRHowell

Trade book Review for GSU PRCA 3030

Renee

About The Author:Shel Israel is a social media journalist and blogger. He is a published author and public speaker.

Follow Shel on Twitter: @shelisrael

Blog: Global Neighbourhoods

So…What Is Twitter?

@chrisbrogan Says:“it’s much like a telephone”

Twitter Is Also Like A Blog, But On A Microscale.

Inefficiency Of Traditional Marketing

Twitterville Argues The Case For Social Media

Over Traditional Ads

Twitterville Also Argues That Twitter Is The Most Effective

Social Media Tool Yet

@pistachio Described In A Blog Post Her “Twitter Village”

Twitterville Is Like A Cozy

Small Town

Twitterville Is Part Of Something Much Larger

A Global Neighborhood

With Sub-Divisions Of Interests

Social Media

NASCAR

Music

Many More

Why Was Twitter Created?

To Keep Small Mobile Work Groups Connected

Twitter Founders Thought

The Average User Would Have 10 Followers

And Would Post An Average of 3 Times A Day

Twitter Has Grown

Customers Have Taken Over Even More Control

Customers Influence Other Customers

Twitterville Details The Stories

Of Individuals

And Organizations

Which Have Successfully

Implemented

Into Their Social Media Strategy

Contact Me:

E-mail: prsocialmedia@hotmail.com

On Twitter:@MartineRHowell

Martine Howell

Public Relations Student at Georgia Southern University