Three steps to using social media 2010

Three Steps to using Social Media:

How library associations can use social media for

interaction with members and beyond!

Flickr:lemuelinchrist

Step1. Planning:•Meetings•Discussions•Team members•PR/Publicity Committees

•REMEMBER: Plan, butdon’t plan too much

•Use the Just Do It philosophy•Think of social media as a live document•It’s really a CONVERSATION•Start out small•Do your research•Do SOMETHING every day•Use reminder tools!

Step 2. Doing it:

Flickr:judepics

Step 3. Keeping Up

•Professional reading is now online•Use RSS aggregators such as Bloglines or Google Reader•Keep up with technology•OMG! Learn the vocabulary•Watch YouTube & Vimeo videos and explore Common Craft

Flickr:Veronica Belmont

Resources & Tips

• Facebook– Facebook Pages Manual – Look at what others

states do– Rely on PR or Web

Committee– Scottish Library &

Information Council: A Guide to Using Web 2.0 in Libraries

• Twitter– Use a twitter

management tool such as tweetdeck.com or hootsuite.com

• Keeping up– Check out bloglines.com– Try Google reader– http://themwordblog.blog

spot.com/– http://lisnews.org/– http://www.nonprofitmark

etingguide.com/blog/– http://www.nascio.org/– http://www.pr-squared.co

m/– http://stephenslighthouse.

com/– http://tametheweb.com/

Thank you!Dr. Curtis R. Rogers

Communications DirectorSC State Library803-734-8928

crogers@statelibrary.sc.gov