View
605
Download
0
Category
Tags:
Preview:
DESCRIPTION
Steve Bridger, Builder of BridgesA talk from renowned digital strategist and creative innovator who is an advisor to many charities and organisations big and small and Government Minister and Departments. Delegates will explore what the digital age is, how it impacts on every third sector organisation and the culture you need to create to optimise the benefits.
Citation preview
Putting people at the the of your
social media strategyD
H IN
business
#nfpsm
@stevebridger
people
Loyalty to charity brands is being augmented by a closer affinity with charity employees
Move from ‘just add social media’, to ‘we have a strategy’, to ‘we are a social organisation’
1.
3.
2.
The world is changing faster than we can reorganise
C
we have manufactured
more complexity
“It is difficult to get a man to understand something when his
salary depends on his not understanding it”
Upton Sinclair
sorry... gone to another meeting
9
Wthe day-to-day
behaviours largely established inside
the workplace...outside the workplace
Thanks to @stuartwitts for creating this graphic for me
“...ordinary conversation became quite audible to my ears.”
It’s about being present at the
right time and in the right way
Content strategy
Participation strategy?
Commitment strategy?
Employee Passion IndicatorsA
“Philanthropy is the business of passion”- Lucy Bernholz
The more we remain in our silos and feel constrained by our job
descriptions, the greater the disconnect between us and our
supporters
Finally...
Are you ready to shape the future of your organisation?
@stevebridger
Thank you
Steve Bridger - Builder of Bridges
“we build too many walls and not enough bridges” Isaac Newton
Recommended