Social networks and web 2.0 tools

Social Networks &

Web 2.0

www.facebook.com/mataninfo

Social Media - Just Numbers The power belongs to the crowds

750 Million users in Facebook 490 Million users in You Tube 190 Million tweets every day

www.mataninfo.co.il www.facebook.com/mataninfo sarit.haim@gmail.com 054-8035645

Social Media - A New World Social Media is a fundamental shift in how humans

communicate, interact, collaborate, create, inform themselves, prioritize, organize, buy, sell, and play.

53% of American audience are willing to exchange their location in exchange for relevant content and better information.

Social Media - Business Perspective Companies with blog generate 67% more leads per month than

those who do not.

69% marketers are shifting their budgets toward social media

41% of companies are acquiring customers through Facebook

Social media helps marketers improve search results.

Social Media - What’s in it for us? In depth information about companies

In depth information about experts

Fantastic competitive intelligence tool

A marketing tool for us as professionals

Facebook New interface for individuals – TimeLine

Imagine that when you follow a competitor

Facebook - Newsfeed Mark as top stories newsfeed from your competitors

Facebook – Smart Lists Stay updated by the content of your choice

Facebook – Groups Learn about a subject of interest

Facebook – Subscribe Follow your experts

no need to be his/her friend

LinkedIn Companies Statistics

Segmentation by: Titles Education Years of experience

LinkedIn Alerts LinkedIn allows you not only follow companies but also create

alerts when new employees are recruited

Twitter Analytics Learn about people according to their number of

followers/following/listed

Twitter Analytics “copy” other lists to find experts

Twitter Analytics

Authentic persona

You Tube

www.youtube.com/categories Allows searching by categories

Business Politics People/Blogs

Subscribe to channels to Follow companies Follow topics

Hoot Suite

Allows posting your status to ALL social networks

Search the social media

Social Mention

• Real time social media search

The ratio of mentions between

positive and negative

Number of unique authors

How much this brand is

mentioned on social media

The same users are speaking

highly on the same brand

Stay Tuned Click Like and get updates on social media stuff related to the

information world Subscribe via RSS

Sarit Haim

sarit.haim@gmail.com www.mataninfo.co.il

08-8573171 ,054-8035645

www.facebook.com/mataninfo

Social networks and web 2.0 tools

Education

Web 2.0 Tools

Gigapan Web 2.0 Tools

Web 2.0 Tools Handout

Open Networks Online 2.0

Web 2.0 Classroom Tools

lighting tools 2.0

Web 2.0, Social Networks and E-commerce as Marketing … · 58 Francisco J. Mata Ariella Quesada Web 2.0, Social Networks and E-commerce as Marketing Tools Journal of Theoretical

Web 2.0 Tools & Inquiry

Compliance 2.0: How to Manage Enterprise 2.0 Tools

Research Knowledge Mobilization 2.0 Tools: create knowledge transfer networks

Compliance 2.0: How to Manage Enterprise 2.0 Tools

Tools 2.0 for organizations

Web 2.0 tools

Web 2.0, Social Networks and E-commerce as Marketing · PDF file57 Francisco J. Mata Ariella Quesada Web 2.0, Social Networks and E-commerce as Marketing Tools Journal of Theoretical

Media 2.0 Tools

Web 2.0 Tools Workshop

Web Tools 2.0

Obs Networks: AmeriFlux 2.0

NHRI SPS 2.0 IMPLEMENTATION TOOLS · NHRI SPS 2.0 IMPLEMENTATION TOOLS Silviculture Prescription System Version 2.0 -January 2020