Social media as a communication tool

2 Sides of Social Media Communication Orion Pozo, Collection Manager, NCSU Libraries February 27, 2014http://dld.bz/OrionSocialMedia

Public Side

Facebook: Orion Pozo

WordPress blog: Physical Science, Engineering & Textiles News

Twitter: @NCSUEngLibrary

Second Life: NC State Wolflands Library Avatar: Peace Furst

Building a Brand - The AudiencePrimary

NC State UniversityCollege of Engineering

College of Science

College of Textiles

SecondaryOther Libraries & LibrariansPeople Interested in NC State

Building a Brand - The Message

NCSU Libraries Engineering InformationNew BooksNew ResourcesLibrary & Information Tips

NC State College of Engineering InformationNew Books, Articles & Patents by CoE Researchers

Seminars, Awards, Honors, Activities

Engineering & Library News of Interest to CoE Researchers

Blogging the News

Contents:1. News and Tips 2. Online Resources3. New Books

Facebook - Orion Pozo 1. Professional2. Personal3. Befriend4. Listen5. Respond6. Contribute

Twitter - @NCSUEngLibrary

1. Largest audience2. Broadest scope3. Timely4. Evanescent

Second Life - Avatar: Peace FurstNC State University in Second LifeNC State Wolflands &

NC State Wolflands2

College of Management in SLNC State Management

NCSU Management Accounting

NCSU Mgmnt Accounting2

Activities:Greeting & Information

Exhibits & Digital Collections

Meetings & Presentations

Production Side

RabbitStats

FacetBrowser

1. Search the Catalog by Facets2. Create sets of catalog items & their covers3. Format results as a Blog entry

WordPress DashboardShaun Bennett creates drafts of: 1. New Books blogs with Facetbrowser2. New Articles blogs with dynamic searches of Digital Archives3. Patents, New Faculty Books & other

I schedule them into a regular schedule of entries.

January visits to WordPress blogs:Physical and Engineering Sciences = 856Humanities and Social Sciences = 68Agriculture and Life Sciences = 58

Socialoomph

URL Shortener Keeps click-through statisticsSchedules TweetsKeyword Alerts of Twitter posts

RabbitStatsSecond Life® is a virtual world with an thriving internal economy. It is a place where people can live, work, create, conduct business, learn, teach and interact socially through their avatars.

The RabbitStats Sim Visitor Track will track all the avatars on your parcel or sim and send you a daily email report listing their names.

Sample RabbitStats eMailDear NCSU Libraries,

Thank you for being a RabbitStats customer!

Here is your daily report

for Saturday, February 15 2014:

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[SL Business Ad]

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Object

Region Name: NC State Wolflands (282624, 298496)

Collector Position: (222.000000, 86.000000, 37.000000)

Scanning Radius: 50.0m

Reporting Period: 300 seconds

Average Frames Per Second: 16.794

Average Time Dilation: 38%

Unique Visitors: 2

Total Minutes Visited: 10 minutes

Average Visit Length: 5 minutes

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Unique Visitors (Time Spent in HH:MM)

Immaturitie Resident - 00:05

Vanpiness Resident - 00:05