SMO Training in Ambala ! Batra Computer Centre

BATRA COMPUTER CENTRE Email: info.jatinbatra@gmail.com

Ph. No. :9729666670,4000670 Website: www.batracomputercentre.com

BEST SMO TRAINING IN

AMBALA

What is SMO?

• Social Media Optimization(SMO) is the use of a number of social media channels and communities to generate publicity to increase the awareness of a product, brand or event.

• In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.

Why SMO?Increase Internet Authority.Branding & Brand recallIncrease brand visibilityDirect communication with prospect

user/buyer/seller.Reach to niche audience.Latest way of marketing and promotions.Stand out of the crowd.Drive more trafficBack links

SMO Services

o Blogs are also fine platforms for accommodation user feedbacks. Hence, SMO executives consistently work on blogs and try to make it as enriching as possible.

o They make use of attractive features like images, video and make use of words intelligently to make the blog fascinating to the readers.

What is SEO?

• Search Engine Optimization(SEO) is the process of affecting the visibility of a website in a search engine’s organic(or un-paid) search results.

• The higher the site is ranked on the search results page the more visitors it will receive.

What is SEM?

• Search Engine Marketing(SEM) is the process of promoting and marketing a website trough paid listings(advertisements) on search engine.

Difference between SEO & SMO

SEO SMOSite traffic, number of visits. Number of quality visits, conversations

Search engine results Social media search

Exposure Buzz

Measuring link conversion Building a community

Marketing to search engines Marketing to targeted audiences

Site structure Content

On site optimization Off site optimization

Metadata consists of HTML title tags, image titles, bolded text-ranking is based on coding

Metadata consists of tags, titles and description that grab people’s attention

How To Do Social Media Optimization Social Networking Micro Blogging Video Promotions Slide Promotions/ Case study Promotion Blogging Photo Sharing Group Participation, Answer and Comment posting RSS Promotions Widgets Promotions

Blogging

• Blog on niche topics for promotion news , events, video• Use blog for cross platform promotions, networking utilities• Getting visitors from niche sector

Micro Blogging

• News Promotion,Event Promotion,Company Promotionand other promotionsVia Micro Blogging SitesLike Twitter, Pownce, tumblr, Frazr, Plurk, brigntkite identi.ca, mysay etc.

Video Promotion

• Share news, updates, information via most visual tools: video• Promotion on YouTube, Orkut Profile, Facebook

profile, Myspace profile etc

Social & Professional Networking

• Promotion at Social Communities like Facebook, Orkut, Myspace

• Promote at Business and Professional Networking sites like LinkedIn, Plexo, Xing, Brij, Peer Power, Connexions, siliconindia etc.

Photo Sharing

• Share different photos related to portal can be promoted by photo sharing sites like Instagram, Pinterest, flickr, Picasa etc.

RSS Promotion

• Submit to all major readers, promote through social media.

• Cross promotion of different RSS feeds on blogs.

• Submit RSS to different ping sites.

Widget Promotion

• Make budge of your site and promote it via site.

• Make widget for promoting news, articles.

• Using the budge/Widget to blog and social network profile.

Why Social Media Matters• Facebook

– Facebook is a social utility that connects people with friends and others who work, study and live around them.

• Twitter– Fastest growing social networking website

• You Tube– Now the second leading search engine– Bigger than Yahoo– Accounts for 25% of all Google searchs

• LinkedIn– 12 million users, strongly business-oriented, $1 Billion + valuation

About Us

Batra Computer Centre is not too old, but the glorious five years are the best with good response from our students and clients.

The Centre offer Training and Coaching in various computer software Courses. And the credit directly goes to our teachers, because they are the one who make the students satisfied with their experience. it’s true that the experience of the person speaks about his/her capability.

BATRA COMPUTER CENTRE

SCO 15, Dayal Bagh, Near Hanuman Mandir, Ambala Cantt. Phn No.: 9729666670,0171-4000670 Email: info.jatinbatra@gmail.com Website: www.batracomputercentre.com

SMO Training in Ambala ! Batra Computer Centre

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