Personal marketing dupuy steiner

Personal Marketing and Career ManagementPresented at the GaCOMO Annual Conference, October 14th, 2010

Presenters

Ashley Dupuy, Kennesaw State University

Sarah Steiner, Georgia State University

Introduction

this session is tailored for people who are job seeking and those who are already employed but want “stay in control of future job transitions.”

This session will offer common sense ways to:• Build your network (Ashley)• Present/market yourself (get yourself out there)

(Sarah)• Digitally market yourself (Ashley)• Get involved with the Library community through

service and volunteering (Sarah)

JOB SEARCH VS. CAREER MANAGEMENT

• Look only when I have to

• Network only to get a job

• Only “apply” to jobs• Recruiters never

help• Perfect my “resume”

Alba, J., (n.d.). Paradigm shifting: Job search vs. career management. Retrieved April 22, 2010 from http://jobsearch.about.com/od/careeradviceresources/a/careermanage.htm.

• Control job transitions

• Network to stay connected

• Have a network of contacts to find opportunities

• Use recruiters—its their job

• Build an ongoing portfolio

BUILD YOUR NETWORK

• Talk to EVERYONE• Informational interviews• Attend events• Take classes• Help other people

MARKET YOURSELF

• Use all opportunities• Treat all communications like business

communications

MARKET YOURSELF

• Attend events… and then…– Look presentable– Be prepared with your elevator speeches– Be prepared to converse with people you

know will be there– Ask questions– Seem competent– Be responsive—write thank you cards,

when relevant.

DIGITALLY MARKET YOURSELF• E-mails• Staff Page/School Page• facebook• Linkedin• Optimal Resume

Staff Page

facebook

facebook

Linkedin

Optimal Resume

Optimal Resume

GET INVOLVED WITH THE COMMUNITY• Be seen

–Attending events–Volunteering–Interning

http://www.flickr.com/photos/gigile/3505955900/

GET INVOLVED WITH THE COMMUNITY• Tips on finding service opportunities

– Make “warm contacts”– Join organizations– If you volunteer, follow through

http://www.flickr.com/photos/betsyweber/3307988944/

Thank you! Questions?

• Ashley: adupuy@kennesaw.edu

• Sarah: ssteiner@gsu.edu