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ICCA and IAPCO have collaborated to organise this extended, in-depth session on some of the most critical issues facing the meetings management professional today, especially in relation to the international association market. Using IAPCO's extensive educational and research resources, you will learn new ways to structure your business, to negotiate with clients, to draw up effective strategies, and to reduce risk.
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#ICCAWorld iccaworld.com
Session code:
53rd ICCA Congress
ME13
The PCO Focus:
Association Meetings =
Risky business for PCOs?
brought to you by
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"Have associations become too vulnerable or risky for PCOs to handle?"
Session leader: André Vietor
"How do you report your performance to your clients?" Session leader: Roslyn McLeod
"The times are changing - and so must we. Changes in the meetings industry and their impact on conferences, planners and suppliers"
Session leader: Michel Neijmann
Session topics
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February 15th, 2013
Risky business?
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We are in the “people” industry…
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Transparency Honesty
Client protection Commitment
Leadership
… a business called “trust”
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Word of Mouth
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Building reputation
personal corporate
cities clients
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Prefinancing
Bank guarantees
Insurance
Risk sharing
Is this our business?
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Are associations too reliant on single
events and push their partners, in
particular PCO's, to carry more and
more risk on their shoulders?
1 Yes
2 No
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Is the full service PCO model dead in
the association sector?
1 Yes
2 No
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Do we as a professional community
(not individual corporations) effectively
communicate our value to clients?
1 Yes
2 No
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