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How can museum studies professors--and educators of all stripes--incorporate social media into their teaching to improve learning and open access to our expertise? This brief presentation covers the social dimension of learning, how social media has changed museums and its audiences, and examples of social media tools being incorporated into the curriculum. A presentation for COMPT (Committee on Museum Professional Training) at AAM (American Alliance of Museums) 2013 annual meeting.
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Museum Studies + Social Media Dana Allen-Greil @danamuses
American Alliance of Museums 05.21.2013
Image credit: Rutgers University
#aam2013 #compt
Online Communications Coordinator
New Media Project Manager
Chief, Digital Outreach and Engagement
Educational Technologist
Account Director/Digital Strategist
B.A., English, Women Studies M.A. Museum Studies Adjunct Faculty Adjunct Faculty
By the end of this session, you will be able to:
Articulate the social dimension of learning
Describe how social media has impacted museums
Identify social media tools that can be incorporated into your teaching 1
2 3
#aam2013 #compt
n How do you use social media in your professional practice?
n How have you used social media as part of your teaching?
The Social Dimension of Learning 1
The Updated Smithsonian Learning Model Source: http://smithsonian-webstrategy.wikispaces.com/Strategy+--+Themes
Learning is enhanced by online communities
+
Knowledge is socially constructed
n Our understanding of content is socially constructed through conversations and grounded interactions around problems.
n Learning is enhanced through social activities: n exchange of knowledge and
material n community building n collaboration among learners and
educators
+
Not just learning about, but learning to be
n To be a full participant involves acquiring the practices and the norms of established practitioners in the "eld and acculturating into a community of practice.
n Integrate learning: n wider community n link to experts, researchers or
practitioners n open up alternative channels for
gaining knowledge and enhancing skills
+
Working in public
n Some kind of public practice is required in all professions.
n Helps students establish literacy of tools that they will use once they graduate.
Social media has changed museums 2
Social media has changed museums us 2
http://www.#ickr.com/photos/earlysound/2072131112/
what is appropriate to say in public
http://instagram.com/p/UO7DjBLp3Z/
what is appropriate to say in public
http://www.#ickr.com/photos/rthakrar/5937572337/
How we talk to one another
@amhistorymuseum
How we talk to one another
http://www.#ickr.com/photos/rainiernavidad/2776596693/
What we ask of one another
What we ask of one another
http://www.#ickr.com/photos/jayneandd/4500700731/
How often we see each other
@USNatArchives Twitter
How often we see each other
http://museumheygirl.tumblr.com/
Our ideas about ownership & who can be an expert
Social media tools support teaching and learning 3
Consume
Communicate
Collaborate
The 3 Cs of Learning 2.0
Adapted from Institute for Prospective Technological Studies
• Access a vast variety of (often freely available) content
• Tap into the knowledge of peers and experts • Obtain highly specific and targeted knowledge
Consume
• Create digital content and publish it online
• Result is huge resource of user-generated content from which learners and others can mutually benefit
Communicate
• Work together with others • Pool resources and expertise • Tap the potential of a group
of people committed to a common objective
Collaborate
Adapted from Institute for Prospective Technological Studies
Hashtag Topic #musetech Technology #musesocial Social media #mtogo Mobile technologies #museumed Museum education #museweb Websites #openglam / #glamwiki
Free and open access to digital cultural heritage
#artstech Technology and the arts
Key Twitter hashtags
Sources: § Greenhow. (2012). “Twi7eracy: Twee:ng as a New Literary Prac:ce,” Michigan State University § Davis et al (2012). Social media and higher educa:on: A literature review and research direc:ons. University of Arizona and
Claremont Graduate University.
Benefits of tweeting
learning to write concisely
conducting up-to-date research
communicating directly with authors and researchers
cooperative and active learning
prompt feedback deepened
interpersonal connections
Blogs
Student • Commentary • Re#ection • Share data • Construct understandings
Instructor • Commentary • Action research • Re#ection • Resource
Class • Voice to all • Peer to peer interactions • Collaborative • Extension of knowledge
Wiki
Skype
Blog
• Meet experts from around
the world • Real-time and
ascynchronous interaction • Re#ective practice • Contribute to the wider "eld
§ Visual examples § Collabora:ve boards § pinterest.com/danamuses/digital-‐museums
Social bookmarking
Ask and answer questions Share content Enrich in-class
conversations
Connect with external experts
Sustain conversations
outside the classroom
Gather information/ track
a topic trend
Reinforcement and connection to
the real world
Whole person interaction
Crowdsourcing/group problem
solving
How might social media support one of your learning objectives? n What kind of content will be
consumed, created, or shared?
n Who will be creating or collaborating on the content?
n What connections could social media enable for your students?
n Why is social media the best way to accomplish your goals for this learning objective?
Consume
Communicate
Collaborate
Museum Studies + Social Media Dana Allen-Greil @danamuses
American Alliance of Museums 05.21.2013
Image credit: Rutgers University
#aam2013 #compt
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